Digital Advertising Manager (Paid Social)

Closed Loop, Inc; United States; Remote; USD 75,000 - 90,000; Full time

Job summary

Closed Loop, Inc is seeking a Digital Advertising Manager to lead paid social campaigns and optimize client accounts. This role involves collaborating across various brands and requires a strong background in digital advertising, data analysis, and client management. With a focus on measurable results, the position offers a competitive salary and the flexibility of remote work.

Benefits

Unlimited time-off policy

Medical, dental, and vision coverage

401(k) matching

Flexible Spending Account (FSA)

Qualifications

• 4+ years managing paid social advertising campaigns.
• Experience with LinkedIn, Meta, and Reddit.
• Strong background in data visualization and analysis.

Responsibilities

• Plan and optimize digital advertising accounts focusing on paid social.
• Manage client relationships and lead meetings.
• Analyze account data and produce reports.

Skills

Data analysis

Project management

Communication

Client relationship management

Education

Bachelor's Degree in Marketing, Business, or related field

Tools

Google Analytics

Google Tag Manager

Job description

Join to apply for the Digital Advertising Manager (Paid Social) role at Closed Loop, Inc

Join to apply for the Digital Advertising Manager (Paid Social) role at Closed Loop, Inc

This range is provided by Closed Loop, Inc. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$75,000.00/yr - $90,000.00/yr

Direct message the job poster from Closed Loop, Inc

As Closed Loop evolves and expands our full-funnel digital capabilities, we are seeking

a seasoned Digital Social Advertising Manager to join our growing and innovative team. You will work collaboratively across a variety of accounts within our portfolio of brands, serving as a subject matter expert and engaging with leads across other channel disciplines to craft unified, omnichannel strategies. Partnering with and reporting to our Director of Advertising, you’ll be tasked with helping sell through our core philosophy of the intersection between brand and performance through best-in-class strategic media recommendations. So, if you thrive in a collaborative, entrepreneurial environment, are idea-driven, believe in a balance of data

and human ingenuity, and are passionate about driving measurable results across the digital landscape, we want to hear from you!

This can be a fully remote position (U.S. only) or an in-office/hybrid position

for those who live in the Greater Sacramento Area.

You Will:

● Plan, launch, and meticulously optimize our clients’ digital advertising accounts with a focus on paid social channels

● Proactively monitor performance of accounts, identify opportunities for optimization and growth, and implement changes

● Manage client relationships, including leading client meetings (typically video calls) and setting expectations via clear, concise communications

● Analyze account data using statistical skills, compile reports, and produce data visualizations

● Mentor Digital Advertising Specialists and assign tasks as needed

● Research and keep abreast of trends in paid social, paid search, and other digital advertising channels

You'll Have:

● 4+ years of experience managing paid social advertising campaigns to specific ROI goals (e.g., lead generation, e-commerce sales, etc.) across both B2B and consumer (with a focus on B2B) as well as deep category experience in SaaS/Point of Sale/Finance/Tech

● The ability to view social not in a vacuum, but rather understanding how it works in concert with other in-market channels. Know how to leverage learnings and signals from programmatic, CTV, SEM, etc, to further inform how we activate socially.

● Hands-on experience in executing, implementing, and optimizing campaigns with a marked focus on LinkedIn, Meta, and Reddit, as well as a strong background in TikTok and Pinterest.

● Experience managing ALL facets of digital advertising campaigns and

client relationships, including:

• Campaign strategy, design, trafficking, and optimization
• Audience development and testing strategy
• Budget planning
• Ad development – text, static, and video
• A/B test execution (both ads and landing pages)
• Bid management
• Reporting and analysis
• Client meetings and continuous client relationship management
• Offline conversion tracking (Meta/LinkedIn Conversions API, Google OCT, etc.) experience is a plus

● Experience managing e-commerce campaigns via social media channels is a definite plus, including:

• Product feed optimization
• Sales and conversion tracking

● Understanding of ad platform creative best practices

● Demonstrable experience with data analysis, data visualization, and presentation

● Experience using web analytic tools (Google Analytics, Omniture, etc.)

● Experience with pixel and tag management tools like Google Tag Manager

● Basic familiarity with marketing, automation, and CRM platforms like Salesforce, Marketo, Zapier, and Pardot

● Amazing project management and communication skills

● High proficiency in the Microsoft Office suite and the ability to quickly learn new software applications

● Zest for managing highly complex advertising accounts for multiple clients

● High level of professionalism, accountability, and personal responsibility

● Ability to travel to client sites and/or conferences on occasion

● Bachelor's Degree in Marketing, Business, or related field

What’s in it for you:

● Unlimited time-off policy.

● Medical, dental, and vision coverage plus 401(k) matching and Flexible Spending Account (FSA).

● Remotely work for a company that was built for remote work. We've always been remote, and our company's structure, processes, and culture reflect that.

● Work with top-tier clients. We make a point of working with larger, growing brands that interest us. As a result, you get to focus your efforts on a couple of clients who are doing big things.

● Great colleagues who value teamwork, skill, and ability more than fancy rhetoric. You'll have the opportunity to learn from some of our industry's brightest and most supportive people.

The salary range for this position is $75-$90k/year, DOE.

Interested? If you like what you see, please complete the application below, upload your resume, and provide us with your best cover letter. We actually read them!

Please note that prior to any offer of employment, reference and background checks will be performed.

Closed Loop is an Equal Opportunity Employer.

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Marketing Services

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Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

Paid maternity leave

Paid paternity leave

Disability insurance

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