Digital Ads Specialist

Kompetenza; United States; Remote; USD 11,000 - 33,000; Full time

Job summary

Kompetenza is a fast-growing Salesforce & AI solutions company delivering platforms across Europe and the Middle East, now exploring opportunities in the United States. We seek a results-driven Google Ads specialist to design and run subscription-based campaigns, focusing on Salesforce CRM/ERP audiences.

You will conduct keyword research, build retargeting funnels, optimize ROI, and collaborate with design for creatives.

Qualifications

• 3+ years managing Google Ads and programmatic campaigns.
• Experience with Salesforce, CRM or ERP in B2B SaaS.
• Proven ability to deliver results on $1k–$3k/month budgets.
• Strong keyword research, competitive analysis and reporting.

Responsibilities

• Design and run Google Ads for subscription-based services.
• Perform keyword analysis and strategy for Salesforce/CRM/ERP targets.
• Provide keyword research reports with CPC estimates and expected results.
• Create strategies to generate 2–3 qualified leads/month within a $1,000/month ad spend.
• Build retargeting and programmatic funnels.
• Collaborate on ad creatives with design team.
• Track, report and optimize campaigns for ROI and lead quality.
• Advise on SEO for new website launches and landing pages.

Skills

Google Ads

Programmatic ads

Keyword research

Reporting

Budget management

Tools

Salesforce

CRM systems

ERP systems

Job description

About the Company

Kompetenza is a fast-growing Salesforce & AI solutions company, building innovative platforms for trust companies, corporate service providers, and technology-driven enterprises across Europe and the Middle East.

Responsibilities

• Design and execute Google Ads for subscription-based services
• Conduct keyword analysis and strategy for Salesforce, CRM, or ERP targeting
• Provide keyword research reports with rationale, CPC estimates, and expected results
• Create strategies to generate 2-3 qualified leads/month within a $1,000/month ad spend
• Build re-targeting and programmatic ad funnels
• Collaborate with the design team to develop ad creatives and graphics
• Track, report, and optimize campaigns for ROI and lead quality
• Advise on SEO strategy for new website launches and landing pages

Requirements

• 3+ years running Google Ads and Programmatic campaigns
• Experience working with Salesforce, CRM, ERP, or B2B SaaS companies
• Proven ability to deliver results with limited budgets ($1k-$3k/month range)
• Strong keyword research, competitive analysis, and reporting skills
• Familiarity with re-targeting and programmatic advertising
• Ability to work independently with an outcome-driven mindset

Preferred Qualifications

• Experience generating leads for SaaS service companies or Salesforce consultancies