Digital Ad Ops Specialist: Campaign Setup & Optimization

Vaco; New York (NY); Hybrid; USD 55,000 - 60,000; Full time

Job summary

Vaco by Highspring seeks a Digital Ad Operations Specialist to support setup, launch, monitoring, and optimization of digital ad campaigns in a fast-paced environment.

This highly analytical role involves data work, reporting, QA, and troubleshooting, collaborating with Account Management to ensure campaigns deliver as expected. 1–2 years of experience or recent graduates with strong technical skills are welcome.

Qualifications

• 1-2 years of experience in digital advertising, ad operations, campaign trafficking, analytics, or related technical role.
• Recent graduates with strong analytical, data, or technical skills may be considered.
• Experience with Google Ad Manager strongly preferred.
• Familiarity with campaign trafficking, trackers, workflow management, or digital campaign setup.

Responsibilities

• Build and launch digital advertising campaigns from start to finish.
• Manage day-to-day campaign setup and scheduling within an in-house DSP.
• Monitor campaign pacing and delivery and identify issues before they impact performance.
• Pull, review, and analyze campaign reports.
• Investigate why campaigns may underdeliver and troubleshoot setup, targeting, trafficking, or creative issues.
• Perform QA on campaign setup, creative assets, VAST tags, and MP4 files.
• Apply and schedule creative assets accurately across campaigns.
• Maintain trackers, workflows, and campaign documentation.
• Partner closely with Account Management regarding campaign status and delivery issues.
• Work with internal teams to adjust campaign setup and supply sources as needed.
• Support creative deployment across digital and streaming platforms.
• Maintain clear communication through Slack, Teams, and email.
• Manage multiple campaigns and deadlines while staying organized and proactive.

Skills

Digital advertising

Campaign trafficking

Data analysis

Google Ad Manager

QA testing

Education

Bachelor's degree

Tools

Google Ad Manager

Job description

Vaco by Highspring seeks a Digital Ad Operations Specialist to support setup, launch, monitoring, and optimization of digital ad campaigns in a fast-paced environment.

This highly analytical role involves data work, reporting, QA, and troubleshooting, collaborating with Account Management to ensure campaigns deliver as expected. 1–2 years of experience or recent graduates with strong technical skills are welcome.