Development Editor/Content Creator, Finance

Agupdate; Hawaii; Remote; USD 68,000 - 94,000; Full time

Job summary

An established industry player is seeking an experienced editor to elevate revenue through strategic affiliate content. This role focuses on producing engaging financial content that aligns with editorial strategies and supports monetization efforts. Collaborating closely with the Content Monetization Team, the editor will identify growth opportunities while optimizing existing content for performance. This innovative position offers the chance to shape content strategies, manage editorial projects, and work with a dynamic team to drive audience engagement. If you are passionate about financial storytelling and thrive in a collaborative environment, this opportunity is for you.

Qualifications

• 4+ years of experience in editorial roles, preferably in financial content.
• Strong understanding of audience engagement and content strategy.

Responsibilities

• Develop and implement revenue-focused content strategies.
• Produce high-quality content and oversee editorial projects.

Skills

Content Creation

SEO Optimization

Editorial Management

Financial Content Development

Social Media Engagement

Cross-Functional Collaboration

Education

Bachelor's degree in journalism

Equivalent experience

Tools

Content Management Systems

Editorial Tools

Job description

Gannett and USA TODAY/usatoday.com is seeking an experienced editor to drive growth and development of revenue through strategic affiliate content.

This role will produce audience-focused, financial content that aligns with our editorial strategy and fulfills strategic partnership needs. The content will also support events, sponsorships, monetization and native advertising. The content's primary focus will be best-in-class personal finance and small business financial services, including credit cards, personal loans, bank accounts, brokerage accounts, investing, cryptocurrency, loans, advisory services, credit reports, credit repair, debt consolidation, small business software, and insurance (homeowners, renters, life, auto, travel, health, and pet).

This editor will work closely with the Content Monetization Team to identify content opportunities to grow revenue and the USAT audience, while optimizing existing content for increased performance. Main duties include recommending and executing new content strategies, supervising and maintaining existing editorial projects and overseeing and working with in-house and freelance content producers to create optimized and on-brand content for USA Today and other Gannett properties. This person must be an innovator and eager collaborator with partners across the Gannett organization, leveraging audience to drive revenue and boost engagement.

This role will report to the Director, Strategic Portfolio Businesses and is remote, based anywhere in the US, except for Alaska and Hawaii.

Responsibilities:

1. Work with Director, Strategic Portfolio Businesses to develop and implement revenue-focused content strategies.
2. Write, update and maintain original content as assigned by the Director, Strategic Portfolio Businesses.
3. Produce high-quality content ideas that are engaging and timely.
4. Create and/or source content to support viral/trending and revenue initiatives.
5. May attend daily newsroom meetings to plan and assign coverage for the day.
6. Understand digital commerce and affiliate-related content, how to frame it for social engagement and how to measure or estimate its success. Oversee, edit and approve content submitted by freelancers and in-house writers.
7. Assign, write, and edit content within the Gannett CMS and external platforms, utilizing a variety of technical features available.
8. Analyze existing content for potential to increase revenue and/or reach through tactics such as SEO optimization, headline rewriting, updating evergreen content and adding video.
9. Produce short trending and viral videos, using provided tools, as assigned.
10. Apply best practices to new editorial, including revenue optimization to other existing editorial efforts.
11. Coordinate with key partners.
12. Communicate with and actively engage editorial teams, other newsrooms, business development teams, audience growth and other internal partners to execute high-quality content.
13. Assess editorial strategies for growing social media impact, newsletters and other avenues for subscriber and audience growth. Track content performance using a range of editorial and business tools, as well as overall progress toward project and annual goals.

Requirements:

1. Bachelor's degree in journalism or a related field or equivalent combination of education and experience.
2. At least four years of professional experience on an editorial team or in a newsroom.
3. Experience editing and/or creating content in a deadline-driven environment.
4. Experience creating financial or personal finance content.
5. Experience working in different Content Management Systems.
6. Familiarity with affiliate networks and corresponding tracking metrics.
7. Proven ability to manage multiple tasks in a fast-paced environment.
8. Sophisticated understanding of different audience platforms, user behaviors, content and strategy.
9. Strong interpersonal skills and decision-making ability with demonstrated experience in cross-functional collaboration.
10. Understanding of SEO and experience using social media channels such as LinkedIn, Facebook, Instagram, Reddit and YouTube to build out storytelling and reach readers.

Application Instructions

We are eager to learn more about you and how you fit this role. When you apply, don't limit your upload to a resume; show us what you've done. To do so, put together a single document file that includes the following, in this order:

1. Your resume - one to two pages.
2. A cover letter that outlines how you would approach the job.
3. Writing samples.

It is important that these items be assembled into a single document and uploaded in PDF format. Completing these steps will ensure that your application receives the highest consideration.

The annualized base salary for this role will range between $68,000 and $93,150. Variable compensation is not reflected in these figures and based on the role, may be applicable. Exact compensation may vary based on skills, experience, location, and union representation, if applicable.