Developer Growth & Programs Lead

Aquent; Redmond (WA); On-site; USD 110,000 - 170,000; Full time

Benefits offered by this job

Health benefits

Vision benefits

Dental benefits

Retirement match

Online training

Job summary

Aquent Talent is seeking a seasoned marketer to lead developer-focused programs and drive digital demand on a global scale. You will own campaigns that expand product usage, registrations, and pipeline, working across product, marketing, and growth teams.

With 5+ years in B2B and developer marketing, you will design scalable programs, run webinars and paid/nurture initiatives, and adapt content for regional audiences to accelerate adoption and influence downstream metrics.

Qualifications

• 5+ years of B2B marketing experience with a focus on developer marketing, scale/digital marketing, or demand generation.
• Proven track record building and scaling programs delivering product adoption, registrations, or pipeline growth.
• Experience marketing to developer audiences and understanding how developers evaluate and adopt tools.
• Hands-on expertise in executing digital demand programs, including webinars, nurture campaigns, and paid media.

Responsibilities

• Design and launch developer-focused programs to boost awareness, adoption, and product usage.
• Own digital and demand orchestration to deliver consistent pipeline and engagement.
• Amplify developer engagement through webinars, workshops, hackathons, and virtual series.
• Execute ambassador initiatives, activation kits, workshops, hackathons, and paid/nurture campaigns.
• Collaborate with product, marketing, and growth teams to align programs with priorities and demand goals.
• Adapt global campaigns and content for regional developer communities.
• Drive growth in product adoption, registrations, and digitally sourced pipeline.
• Continuously experiment, measure, and refine programs for reach and conversion.

Skills

B2B marketing

Developer marketing

Demand generation

Digital marketing

Webinars

Tools

Marketing analytics

Job description

Aquent Talent is seeking a seasoned marketer to lead developer-focused programs and drive digital demand on a global scale. You will own campaigns that expand product usage, registrations, and pipeline, working across product, marketing, and growth teams.

With 5+ years in B2B and developer marketing, you will design scalable programs, run webinars and paid/nurture initiatives, and adapt content for regional audiences to accelerate adoption and influence downstream metrics.