Designer, Growth Marketing

Workman Labs; Northern (KY); Hybrid; USD 175,000 - 215,000; Full time

Job summary

Runway is hiring a growth marketing designer to craft high-volume performance assets across video, motion, and static formats for paid social, display, and YouTube. You will own the visual execution from concept to final delivery, collaborating with growth and product teams to translate product value into compelling visual stories.

The role emphasizes fast iteration, on-brand design, and hands-on use of AI tools to enhance creative output across major channels while maintaining a cohesive brand

Qualifications

• 3-5 years of experience in performance marketing design, motion design, or related role at tech or consumer company.
• Portfolio showing range across video ads, motion graphics and static performance creative with craft and art direction.
• Fluent in After Effects, Premiere, or equivalent, producing polished assets independently.

Responsibilities

• Design and produce high volumes of performance marketing assets across video, motion, and static formats for paid social, display, YouTube and beyond.
• Use Runway to ideate, create, and iterate on video and image assets that are on-brand and well art directed.
• Own the visual execution of ad creative from concept through final delivery, based on briefs or independent directions.
• Produce motion graphics and animated ads that communicate product value quickly and clearly.
• Collaborate with Growth Marketing and product teams on integrated ad concepts and launches.

Skills

Performance marketing design

Motion design

Art direction

AI tools usage

Cross-functional collaboration

Rapid execution

Tools

After Effects

Premiere

AI image/video generation tools

Job description

Runway is hiring a growth marketing designer to make the ads, landing pages and lifecycle creative that acquisition and lifecycle campaigns run on.

$175,000 – $215,000 / yr

Location

Remote (US)

Remote

Seniority

—

Compared with 15 other Marketing roles: Common across similar roles Unique to this role

What you’ll do

Responsibilities

• Design and produce high volumes of performance marketing assets across video, motion, and static formats - paid social, display, YouTube and beyond Common
• Use Runway to ideate, create and iterate on video and image assets that are on-brand and well art directed - not just technically functional
• Own the visual execution of ad creative from concept through final delivery, working from briefs or generating your own directions when needed Common
• Produce motion graphics and animated ads that communicate product value quickly and compellingly Unique
• Partner with the Product Marketing and growth team to develop integrated ad concepts where copy and design work together Common
• Build and iterate on creative variants for A/B and multivariate testing - adapting formats, hooks and visual treatments based on performance data Common
• Maintain a consistent visual language across all performance touchpoints without letting assets feel templated or stale
• Collaborate with product marketing on go-to-market launches, translating new product capabilities into visual stories that resonate with target audiences Common
• Hands‑on experience designing for the major paid channels (Meta, YouTube, LinkedIn, etc) with fluency in each platform’s native specs, aspect ratios and ad formats, and a real point of view on what works where.
• Own updates to GTM assets and templates, keeping them current and on-brand across campaigns. Bring hands‑on experience building and automating deck design systems, so our presentations stay consistent without manual rework each time. Common
• Contribute to a growing library of on‑brand design components, motion templates and generative prompting strategies that raise the team's overall output velocity Unique

What you’ll need

Experience

• 3-5 years of experience in performance marketing design, motion design, or a related role at a tech or consumer company Common
• A portfolio that shows range across video ads, motion graphics and static performance creative - with clear evidence of craft and art direction judgment, not just execution Common
• Strong motion design skills - you’re fluent in After Effects, Premiere, or equivalent, and can produce polished animated and video assets independently
• Solid graphic design fundamentals - typography, layout, color - applied to high-converting ad formats, not just editorial or brand work Unique
• Hands‑on experience using AI image and video generation tools with an art director’s eye - you know how to prompt, iterate and finish work that looks intentional
• Comfort with performance data - you can look at creative metrics and know what visual changes to make next Common
• Ability to operate at high velocity across multiple simultaneous campaigns without sacrificing quality Unique
• Experience working closely with growth marketers and product teams in a fast-moving environment
• Experience in AI, creative tools or developer‑adjacent products is a strong plus