Design Lead: Brand, Packaging & Campaign Mastery

point of view; Los Angeles (CA); On-site; USD 140,000 - 210,000; Full time

Benefits offered by this job

Discounts on POV beauty products

Health, Dental & Vision insurance

Generous PTO & holidays

Job summary

point of view beauty is seeking a Design Lead in Los Angeles to own the brand's visual identity across packaging, retail, and campaigns. You will lead a small design team, collaborate with the Creative Director, and ensure edgy, energetic execution across channels while staying hands-on with production.

The role requires a 7+ year track record in design, a strong portfolio, and the ability to drive campaigns from concept to completion.

Qualifications

• 7+ years in design and owning visual direction for a brand
• Experience leading or managing designers, formally or informally
• Thrive in small, fast-moving teams and lead and stay hands-on
• Sharp independent judgment for briefs and execution
• Packaging and retail/visual merchandising experience is a big plus
• Beauty, CPG, or DTC background preferred
• Portfolio required — show brand/identity work and campaign execution
• Creative Excursions — team retreats to recharge and explore inspiration
• 20 Days of PTO + 9 Holidays + 5 sick days
• 100% of Medical, Dental & Vision paid for Employees
• Discounts on point of view beauty products

Responsibilities

• Own the visual direction of packaging and retail merchandising and keep it sharp and consistent
• Lead campaigns from concept to execution across channels
• Manage contract designers and guide lower-profile moments with clear feedback and QC
• Mentor the design team and collaborate with the Creative Director
• Hands-on execution on big campaigns when the team needs support

Skills

Brand visual direction

Team leadership

Design execution

Packaging & retail design

Job description

point of view beauty is seeking a Design Lead in Los Angeles to own the brand's visual identity across packaging, retail, and campaigns. You will lead a small design team, collaborate with the Creative Director, and ensure edgy, energetic execution across channels while staying hands-on with production.

The role requires a 7+ year track record in design, a strong portfolio, and the ability to drive campaigns from concept to completion.