Dermatology HCP Marketing Lead — Hybrid/Remote

UCB; Atlanta (GA); Hybrid; USD 148,000 - 195,000; Full time

Job summary

UCB is seeking an HCP Marketing Lead for Dermatology to drive strategic brand planning and execution across cross-functional teams in a hybrid/remote role in the United States. You will shape the value proposition for HS products, collaborate with medical affairs and field teams, and lead promotional initiatives while ensuring compliant messaging and strong stakeholder alignment.

Minimum 5+ years in pharmaceutical marketing plus an advanced degree preferred.

Qualifications

• Bachelor’s degree required.
• 5+ years of progressive pharmaceutical marketing or marketing industry experience.
• Advanced degree preferred (MBA, PhD, PharmD, or equivalent)
• 2+ years pharmaceutical or medical device sales experience
• Dermatology/Biologic Experience
• Launch Experience
• Strong interdependent partnerships, collaboration, influence & negotiation skills.
• Proven ability to lead and work effectively across multiple functions, stakeholders, and partners.
• Demonstrated evidence of proactively identifying issues and opportunities, making appropriate recommendations, and/or taking appropriate action, and gaining stakeholder alignment to execute/get Things done.
• Strong project management skills and demonstrated ability to prioritize and successfully execute complex initiatives.
• Demonstrated thorough understanding of Pharmaceutical Regulations, and Compliance Guidelines to ensure the compliant pull through of all brand planning & initiatives.
• Ability to deliver presentations to groups of all sizes.
• Excellent written and verbal communication skills.

Responsibilities

• Develop strategic brand plans and cross-functional tactical plans for HS products in Dermatology.
• Collaborate with teams to evolve the value proposition and patient access considerations.
• Identify opportunities to improve market share within target markets.
• Turn market research findings into actionable programs for growth.
• Champion clinical messaging in Dermatology across materials and channels.
• Coordinate with Dermatology Psoriasis and Thought Leadership teams for alignment.
• Work with Training & Field Force to shape executional strategies.
• Navigate the UCB matrix for cross-functional alignment and efficiency.
• Create innovative marketing resources and messaging for HCPs and patients.
• Manage promotional materials through internal review and budgets.

Skills

Pharmaceutical marketing

Cross-functional leadership

Brand strategy

Communication skills

Project management

Launch experience

Education

Bachelor’s degree

MBA/PhD/PharmD

Job description

UCB is seeking an HCP Marketing Lead for Dermatology to drive strategic brand planning and execution across cross-functional teams in a hybrid/remote role in the United States. You will shape the value proposition for HS products, collaborate with medical affairs and field teams, and lead promotional initiatives while ensuring compliant messaging and strong stakeholder alignment.

Minimum 5+ years in pharmaceutical marketing plus an advanced degree preferred.