Dermatology Consumer Marketing Director — US (Hybrid/Remote)

Organon LLC

Harmonville (PA)

Hybrid

USD 168,000 - 286,000

Full time

2 days ago
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Benefits offered by this job

Hybrid/Remote work
Retirement plan
Paid vacation & leave
Medical/dental/vision coverage

Job summary

Organon LLC in the United States is seeking a Director of Consumer Marketing for US Dermatology to lead the strategic direction, planning, and execution of direct-to-consumer marketing across AD/eczema and psoriasis. You will drive social-first, digital-first campaigns, omnichannel experiences, and a data-driven approach, collaborating across HCP marketing, market access, sales, and analytics.

The role requires a seasoned leader with 10+ years' marketing experience, including 5+ years in

Qualifications

  • BA/BS minimum 10 years of marketing experience, with at least 5 years in consumer marketing (Pharma, Dermatology, OTC, Healthcare, Beauty, CPG, or similar consumer industry)
  • Proven success developing and launching consumer campaigns with a social-first, digital-first approach
  • Experience managing budgets and agency partners across media, creative, and social
  • Demonstrated success leading strategic and tactical planning for in-line or launch brands
  • Strong leadership and collaboration skills across commercial, medical, market access, and corporate functions
  • Excellent communication, analytical, and problem-solving capabilities
  • Experience navigating regulated review processes (e.g., MLR/Veeva PromoMats)
  • Willingness to travel as needed

Responsibilities

  • Lead the strategic development of the annual Consumer Marketing plan for U.S. Dermatology, including segmentation and positioning
  • Champion a social-first, digital-first approach with omnichannel strategies
  • Own end-to-end campaign leadership across paid, owned, and earned channels
  • Shape consumer identity and messaging for AD/PSO, including adults and caregivers
  • Develop and lead Consumer Medicaid strategy with Market Access
  • Partner with cross-functional teams to ensure integrated engagement
  • Manage large budgets and agency partners to deliver ROI
  • Establish KPIs and measurement frameworks linking activity to outcomes
  • Collaborate with Market Research to identify trends and optimization opportunities
  • Support patient advocacy partnerships and disease-awareness initiatives
  • Serve as consumer marketing lead on cross-brand initiatives
  • Coach and develop team members, promoting collaboration and accountability
  • Ensure timely and compliant execution through MLR processes

Skills

Consumer marketing
Budget management
Cross-functional leadership
Campaign development
Social and digital marketing
Data-driven decision making
Strategic storytelling

Education

BA/BS in Marketing or related field

Tools

MLR/Veeva PromoMats
Agency management

Job description

Organon LLC in the United States is seeking a Director of Consumer Marketing for US Dermatology to lead the strategic direction, planning, and execution of direct-to-consumer marketing across AD/eczema and psoriasis. You will drive social-first, digital-first campaigns, omnichannel experiences, and a data-driven approach, collaborating across HCP marketing, market access, sales, and analytics.

The role requires a seasoned leader with 10+ years' marketing experience, including 5+ years in

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