Dermatology Digital Marketing & Growth Manager

HMP Global; Malvern (Chester County); Hybrid; USD 65,000 - 100,000; Full time

Benefits offered by this job

Discretionary bonus eligibility

Job summary

A leading healthcare event company is seeking a Digital Marketing Communications Manager to enhance its Dermatology portfolio. This hybrid role involves developing social media strategies, executing email campaigns, and managing CRM workflows. Ideal candidates will have 4-6 years of marketing experience, especially in events or healthcare, and demonstrate strong skills in content development and data analysis. Join the team to drive audience growth and engagement while supporting impactful events.

Qualifications

• Minimum 4-6 years of experience in marketing, preferably in events or healthcare.
• Strong capability in social media content development and growth strategy.
• Experience with email campaigns in a marketing automation platform.
• Ability to analyze data and generate actionable insights.

Responsibilities

• Develop social media calendar for dermatology portfolio.
• Build and deploy email campaigns within automation platform.
• Refine and maintain CRM segmentation for target audiences.
• Monitor performance and optimize engagement metrics.
• Assist in launching new dermatology events.

Skills

Social media strategy and execution

Email marketing execution

CRM systems knowledge

Copywriting skills

Audience segmentation

Tools

Marketing automation platforms

CRM systems

Job description

A leading healthcare event company is seeking a Digital Marketing Communications Manager to enhance its Dermatology portfolio. This hybrid role involves developing social media strategies, executing email campaigns, and managing CRM workflows. Ideal candidates will have 4-6 years of marketing experience, especially in events or healthcare, and demonstrate strong skills in content development and data analysis. Join the team to drive audience growth and engagement while supporting impactful events.