Demand Generation Lead — Health Tech & Partnerships

Frontera; Denver (CO); On-site; USD 155,000 - 185,000; Full time

Benefits offered by this job

Dog-friendly office

Catered lunches at the Denver office

Monthly commuter stipend

Job summary

Frontera is seeking a Demand Generation Lead to own end-to-end demand generation for our ABA clinic solutions. You will run multi-channel campaigns, manage event marketing across conferences, and lead partner co-marketing efforts to drive a defined pipeline and revenue growth.

You will be joining a small, fast-paced team where you design processes as you go, own a real pipeline, and collaborate with clinicians, technologists, and healthcare partners to expand access to behavioral healthcare.

Qualifications

• 6+ years in B2B demand generation or growth marketing, including time in a high-growth environment.
• Track record owning a pipeline number, not just program delivery.
• Hands-on with HubSpot, paid social, and campaign reporting.
• Direct experience running field and event marketing programs end to end.
• Partner or channel co-marketing experience.
• Comfortable with ambiguity on a small team where you build the process as you go.
• Healthcare, health tech, or multi-site provider experience is a strong plus.

Responsibilities

• Plan and execute multi-channel campaigns that generate qualified pipeline for ABA clinics.
• Run promotion for every conference we sponsor or exhibit at, with post-event follow-up sequences.
• Lead all co-marketing with technology and channel partners.
• Carry a marketing-sourced and marketing-influenced pipeline target.

Skills

Demand generation

Pipeline ownership

Event marketing

Partner marketing

Campaign reporting

Paid social

B2B marketing

Education

Bachelor's degree in Marketing

Tools

HubSpot

Job description

Frontera is seeking a Demand Generation Lead to own end-to-end demand generation for our ABA clinic solutions. You will run multi-channel campaigns, manage event marketing across conferences, and lead partner co-marketing efforts to drive a defined pipeline and revenue growth.

You will be joining a small, fast-paced team where you design processes as you go, own a real pipeline, and collaborate with clinicians, technologists, and healthcare partners to expand access to behavioral healthcare.