Dealer Marketing Intern

RippleMatch, Inc.; Boston (MA); Hybrid; USD 28,000 - 34,000; Full time

Job summary

CarGurus is offering an 11-week Dealer Marketing Intern program in Boston, MA. This hybrid internship runs June through August 2027, requiring 40 hours per week with about three days in the office.

You will support dealer campaigns across markets, focusing on planning, launch, measurement, and optimization to drive revenue and adoption of new products. A curious, analytical mindset and strong communication are essential.

Qualifications

• Pursuing a Bachelor’s degree in a quantitative or social science field or related area.
• Eligible for a full-time internship.
• Marketing, analytics, finance, or consulting experience a plus.

Responsibilities

• Support dealer campaigns from planning through launch, measurement and optimization.
• Assist with emails, ads, and landing pages using marketing automation and data analytics.
• Analyze marketing data to report on campaign performance (A/B testing, metrics).
• Help with audience segmentation and tailored messaging based on data.
• Collaborate with Sales, Product Marketing and Operations to align efforts.
• Conduct market research on industry trends and competitor activity.

Skills

Campaign management

Analytics

Communication

Collaboration

Education

Bachelor's degree in a quantitative or social science field

Tools

Marketing automation tools

Job description

Role Overview

As a Dealer Marketing Intern on the CarGurus Marketing team, you will join an 11-week Summer Internship Program designed to give you hands-on experience, expand your professional network, and build core industry skills. This full-time opportunity (40 hours per week) runs from June through August 2027. CarGurus operates on a hybrid working model, and candidates should expect to work out of our Boston, MA office 60% of the time (approximately three days per week).

Within the Dealer Marketing team, this internship will support initiatives aimed at strengthening our position as a top partner for our Dealer customers. This role will support dealer campaigns across markets - from planning through launch, measurement, and optimization - to drive revenue, expand the adoption of our new products and help us expand our positioning.

We’re looking for a curious, analytical, and detail-oriented individual to join our team. This is an ideal role for someone looking for a career in performance, product marketing or insights. A successful candidate will show strong problem solving, quantitative interest, excellent communications and collaboration, and appetite to learn and have fun! No automotive experience necessary.

What you’ll do

• Campaign Management: Support dealer acquisition campaigns to grow revenue, including launching and improving emails, ads and landing pages utilizing marketing automation tools and data analytics to optimize campaign performance.

• Testing and Measurement: Analyze marketing data and metrics to measure the effectiveness of campaigns, including A/B testing, reporting, and communicating the results.

• Targeting & Messaging: Support audience segmentation and tailor messaging for ads and collateral based on product benefits, demographics, performance and behavior data.

• Cross-functional Collaboration: Collaborate with other teams, such as Sales, Product Marketing, and Business Operations to align marketing efforts with overall business goals.

• Market Research: Stay updated on industry trends, competitor strategies, and customer preferences to inform demand generation and customer retention strategies.

What you’ll bring

• Currently pursuing a Bachelor’s degree in an analytical or social science field (e.g., math, statistics, economics, marketing) or a related field, with eligibility to complete a full-time internship. Internships or projects in marketing, analytics, finance, or consulting a plus.

• Self‑motivated, organized, and detail-oriented, with strong multitasking skills to drive impact and a high level of attention to detail and commitment to quality.

• Analytical, and interested in using data to inform decisions and improve results. Experience and/or interest in using AI agents to improve.

• Strong written and verbal communication skills, with strong collaboration skills.

The displayed range represents the expected hourly rate for this position.