Consumer Marketing Intern

RippleMatch, Inc.; Boston (MA); Hybrid; USD 28,000 - 39,000; Full time

Job summary

CarGurus is seeking a Consumer Marketing Intern for an 11-week summer program, offering hands-on experience in digital marketing and analytics. The position runs June through August 2027, with a hybrid work model and Boston, MA office location expected about three days per week.

You will support performance analysis, campaign execution, and turn insights into recommended optimizations. Strong analytical skills, communication, and teamwork are essential; no automotive experience required.

Qualifications

• Currently pursuing a Bachelor's degree in an analytical or social science field with eligibility to complete a full-time internship.
• Familiarity with ad tech platforms (Google Ads, CM360, DV360, Meta); proficiency in spreadsheets and slides; Looker/Tableau a plus.
• Data-oriented thinker with strong problem-solving skills and the ability to convert analysis into recommendations.

Responsibilities

• Conduct performance analysis of consumer marketing campaigns across markets on channels including Google (Search, YouTube), Meta, Email and Push, and others.
• Support campaign and initiative execution, including digital campaign creation and optimizations, audience definition, messaging and creative assessment.
• Synthesize learnings from analysis into recommendations for leadership to inform optimizations and new initiatives.

Skills

Analytical mindset

Data analysis

Problem solving

Communication skills

Collaboration

Education

Bachelor's degree in analytical or social science

Tools

Google Ads

CM360

DV360

Meta

Looker

Tableau

Spreadsheets

Slides

Job description

Role Overview

As a Consumer Marketing Intern on the CarGurus Marketing team, you will join an 11-week Summer Internship Program designed to give you hands‑on experience, expand your professional network, and build core industry skills. This full‑time opportunity (40 hours per week) runs from June through August 2027. CarGurus operates on a hybrid working model, and candidates should expect to work out of our Boston, MA office 60% of the time (approximately three days per week).

Within the Consumer Marketing team, this internship will support initiatives aimed at strengthening our position as a top online car shopping website. This role is centered on our efforts and campaigns that drive high‑intent traffic to the site and app to ultimately submit qualified leads.

We’re looking for a curious, analytical, and detail-oriented individual to join our team. This is an ideal role for someone looking to launch a career in digital marketing or applied analytics. A successful candidate will show strong problem solving, quantitative interest, excellent communications and collaboration, and appetite to learn and have fun! No automotive experience necessary.

What you’ll do

• Conduct performance analysis of consumer marketing campaigns across markets on channels including Google (Search, YouTube), Meta, Email and Push, and others.
• Support campaign and initiative execution, including digital campaign creation and optimizations, audience definition, messaging and creative assessment.
• Synthesize learnings from analysis in research into recommendations for leadership to inform optimizations and new initiatives.

What you’ll bring

• Currently pursuing a Bachelor’s degree in an analytical or social science field (e.g., math, statistics, economics, marketing) or a related field, with eligibility to complete a full‑time internship. Previous internship or projects in digital marketing, analytics, finance, or consulting a plus.
• Familiarity with—or eagerness to learn—ad technology platforms (Google Ads, CM360, DV360, Meta); proficiency in spreadsheets and slides, with exposure to AI tools; SQL or BI tools (Looker, Tableau) a plus.
• Data-oriented thinker with strong problem‑solving skills and the ability to convert analysis and research into clear recommendations and action plans.
• Exceptionally detail-oriented, self‑motivated, collaborative, and equipped with strong written and verbal communication skills.

The displayed range represents the expected hourly rate for this position.