DC Ad Sales Strategy Leader

Nexstar Media Group Inc.; Washington, Northern (District of Columbia, KY); Hybrid; USD 325,000 - 375,000; Full time

Job summary

Nexstar Media Group, Inc. is seeking a Head of Ad Sales for The Hill to lead advertising sales strategy, revenue growth, and go-to-market efforts across digital, video, events, and branded content. The role focuses on strengthening The Hill’s position in the Washington, D.C.

marketplace while expanding relationships with advertisers and agencies nationwide. The ideal candidate will bring an extensive network of senior client and agency relationships, strong digital ad expertise, and a proven

Qualifications

• Bachelor’s degree in Business, Marketing, Communications, or related field or equivalent professional experience.
• 7+ years of progressive advertising sales & management with leadership experience.
• Established relationships with senior clients, agencies, and key Washington, D.C. constituents.
• Proven ability to develop, negotiate, and close large-scale advertising opportunities.
• Strong digital advertising expertise across video, branded content, sponsorships, events, and data-driven advertising.

Responsibilities

• Advertising Sales Strategy & Revenue Growth: develop and execute a growth plan across multiple platforms.
• Marketplace Leadership: serve as external representative in DC and broader advertising marketplace.
• Client & Agency Relationships: expand senior networks to generate new business and deepen partnerships.
• Direct Revenue Generation: personally close high-value strategic partnerships.
• Go-to-Market Strategy: define positioning, packaging, pricing, and marketplace approach.
• Strategic Partnerships: develop enterprise-level partnerships leveraging The Hill’s audience and influence.
• Consultative Sales Leadership: evolve the sales organization toward strategic, consultative selling.
• New Business Development: expand advertiser base beyond traditional categories.
• Events & Sponsorship Strategy: lead sponsorship models and integrated programs.
• Product & Commercial Innovation: identify new products and revenue streams.

Skills

Advertising sales leadership

Digital advertising expertise

Executive presence

Strategic thinking

Education

Bachelor's degree in Business, Marketing, Communications

MBA or comparable advanced business experience (plus)

Job description

Nexstar Media Group, Inc. is seeking a Head of Ad Sales for The Hill to lead advertising sales strategy, revenue growth, and go-to-market efforts across digital, video, events, and branded content. The role focuses on strengthening The Hill’s position in the Washington, D.C.

marketplace while expanding relationships with advertisers and agencies nationwide. The ideal candidate will bring an extensive network of senior client and agency relationships, strong digital ad expertise, and a proven