Data Strategist

AdZeta, Inc.; San Francisco (CA); Remote; USD 120,000 - 200,000; Full time

Job summary

AdZeta, Inc. seeks a Data Strategist to translate complex datasets into actionable business insights. The role includes building marketing dashboards and designing ETL pipelines, requiring proficiency in SQL, Tableau, and Google Cloud. You will collaborate with cross-functional teams to drive effective campaign strategies and present data-driven recommendations to stakeholders.

Benefits

Remote-first culture with flexible PTO

Annual learning stipend for certifications

Direct exposure to C-suite executives

Qualifications

• 3+ years in marketing analytics or data-driven consulting.
• Hands-on experience with SQL and BI tools like Tableau or Power BI.
• Strong proficiency in ETL concepts and cloud data warehouses.

Responsibilities

• Build and maintain marketing dashboards that surface channel-level KPIs.
• Design ETL pipelines to automate data blends from various sources.
• Present findings to influence media and product road-maps.

Skills

SQL

Marketing Analytics

Data Storytelling

ETL Concepts

GA4

Adobe Analytics

Education

Bachelor's Degree

Tools

Tableau

Power BI

Google Cloud (BigQuery)

Job description

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AdZeta is a technology company that leverages AI-powered smart bidding technology to drive high LTV and profitability for e-commerce and D2C brands. We turn first-party data into predictive, value-based bidding and personalised customer journeys. As we expand our data practice, we’re searching for a Data Strategist who can translate complex datasets into clear business stories that drive measurable revenue lift.

End-to-End Analytics

> Build and maintain marketing dashboards in Tableau or Power BI that surface channel-level ROI, LTV, and incrementality.

> Design ETL pipelines in Google Cloud (BigQuery) or comparable environments; automate data blends from GA4, Adobe Analytics, CRMs, and CDPs.

> Partner with media teams to create high-value audiences; inform campaign personalisation strategies using segmentation, propensity scoring, and AI models.

> Turn raw numbers into board-ready insights; present findings that influence creative, media, and product road-maps.

> Test and deploy AI/ML frameworks to predict churn, optimise bidding, and generate next-best-action recommendations.

Required Skills & Experience

• 3+ years in marketing analytics, mar-tech, or data-driven consulting.
• Proficiency in SQL plus one BI tool (Tableau or Power BI).
• Hands-on experience with GA4, Adobe Analytics, and at least one CDP or audience platform.
• Fluency in ETL concepts and cloud data warehouses (BigQuery / GCP preferred).
• Strong data-storytelling chops—able to persuade both technical and non-technical stakeholders.
• Exposure to AI/ML concepts or tooling (Vertex AI, AutoML, or similar) is a big plus.

Nice-to-Have

• Experience with campaign analytics for paid search, paid social, or programmatic.
• Familiarity with server-side tagging, GTM, or Cloud Functions.
• Previous work in e-commerce, D2C, or subscription businesses.

Why AdZeta

• Remote-first & async-friendly culture with flexible PTO.
• Annual learning stipend for certs, conferences, or AI experimentation.
• Direct line of sight to C-suite; your insights shape product and go-to-market road-maps.

Application Process

• Apply via LinkedIn with a short note on a recent analytics project you loved.
• 30-min intro call with People team.
• Data deep-dive & whiteboard session with Analytics Lead.
• Final culture-fit chat with Founder & CEO.

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Business Development and Sales

• Industries

  Technology, Information and Internet

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