Data Operations & Tagging Analytics Specialist

Skill; Boston (MA); On-site; USD 55,000 - 90,000; Full time

Benefits offered by this job

Health benefits

401k with match

Flexible spending accounts

Job summary

Skill is seeking a meticulous data professional to support web analytics, tagging, and data infrastructure. You will help test conversion tracking, implement tags, and connect data sources to ensure high-quality analytics for marketing systems.

The role involves building reports and dashboards, translating complex tracking concepts into actionable steps, and collaborating with cross-functional teams to meet data requirements.

Qualifications

• Proven experience providing web analytics, conversion tracking, and tag management support.
• Strong proficiency in leading web analytics platforms, tag management systems, and customer experience platforms.
• Experience building reports and dashboards in leading BI and data visualization tools.
• Advanced proficiency in Excel and Google Sheets.
• Working knowledge of JavaScript and HTML as they pertain to tracking, tags, and web analytics.
• Ability to translate complex tracking concepts into clear, actionable steps for clients and internal teams.

Responsibilities

• Review clients' tag management setups to test/conform conversion tracking on webpages and landing pages; identify gaps and implement tags, events, and triggers.
• Set up and connect data integrations from marketing/analytics sources; cleanse and normalize raw data for internal analysis.
• Build web analytics reports and dashboards using provided data inputs to ensure efficient data flow.
• Collaborate with account/project teams to guide clients on implementing tracking in web analytics platforms.

Skills

Web analytics

Tag management

Data visualization

Excel

Google Sheets

JavaScript

HTML

Tools

SQL

Python

REST APIs

OAuth

ETL

Git

Job description

Skill is seeking a meticulous data professional to support web analytics, tagging, and data infrastructure. You will help test conversion tracking, implement tags, and connect data sources to ensure high-quality analytics for marketing systems.

The role involves building reports and dashboards, translating complex tracking concepts into actionable steps, and collaborating with cross-functional teams to meet data requirements.