Customer Marketing Lead, Strategic Programs

Ramp; United States; Remote; USD 130,000 - 190,000; Full time

Benefits offered by this job

Flexible PTO

Centralized home-office equipment

Health and wellness stipend

Budget for intra-office travel

Weekly coffee stipend

Medical, dental & vision insurance

One Medical membership

401(k) with employer match

Fertility HRA

Parental leave up to 16 weeks

Relocation expense coverage to NYC or

Job summary

Ramp is hiring for a hands-on role in Enterprise Marketing to own customer programs, CAB, and reference programs. You’ll build trusted CFO-level relationships and coordinate cross-functional efforts with Sales, PMM, Creative, and Events to deliver programs that open doors and create customer value.

You’ll set plans, prioritize requests, and build playbooks and systems that keep engagement coordinated with trust and operational rigor at the core.

Qualifications

• Experience building or significantly scaling customer programs at a high-growth B2B company, including recruiting and nurturing senior leaders.
• Credible with Fortune 500 C-suite and VP-level customers and comfortable engaging with GTM and company leadership.
• Ability to set goals, report on coverage and engagement, and tie participation to pipeline or expansion using defensible methods.
• Strong cross-functional partnership with PMM, Events, Creative, Sales, account teams, and Growth Marketing.
• Ability to set direction and personally manage execution against program objectives.
• Clear written and verbal communication; able to brief executives concisely and document the memo behind it.
• AI fluency and practical automation skills that reduce manual work while preserving trust and accuracy.
• Systems thinking: experience building intake, readiness and permission standards, workflows, and reporting used by other teams.

Responsibilities

• Own the planning and execution of the company’s customer programs, including the calendar, goals, cross-functional responsibilities, and results.
• Lead the company’s Customer Advisory Board, recruiting members, developing programming and building relationships that deepen customer engagement and advocacy.
• Run the Know Your Customer program, recruiting participants and coordinating employee engagement and communications.
• Develop customer launch and co-marketing programs with executives, Communications, and Marketing teams; secure participation and approvals.
• Build and scale customer reference and advocacy programs, connecting the right customers to opportunities.
• Partner with Events to recruit and prepare customer speakers for company events and conferences.
• Coordinate customer participation in visibility opportunities and ensure appropriate follow-through on commitments.
• Maintain a shared record of commitments, approvals, and recent participation to prevent overlapping outreach.

Skills

Customer programs

Executive credibility

Goal setting and metrics

Cross-functional partnership

Program leadership

Clear written and verbal communication

AI fluency and automation

Systems thinking

Job description

About RampRamp is building the smart infrastructure for finance teams, embedded in the transaction flow of every dollar a business spends. We automate how over $275B in annualized spend flows in and out of 85,000+ companies: authorizing payments, flagging risk, categorizing spend, and closing books.

The problems are high-stakes, data-dense, and unforgiving.

We hire people with high agency and high urgency. We look for slope over intercept. We care less about where you trained and more about what you’ve built. At the company, everyone is a builder who owns problems end to end and makes consequential decisions that shape the outcome.

The median the company customer saves 7.5% and grows revenue 16% in their first year – far in excess of businesses operating without the company. We believe every ambitious company deserves the same.

If you want to build systems that directly shape how companies move and manage billions, the company is the place to do it.

About the Role

the company’s Enterprise Marketing team helps win and grow our largest accounts. Across ABM, Product Marketing and Customer Marketing, we shape how the company shows up for enterprise buyers, create campaigns that open doors, and equip Sales with the positioning and customer proof to move deals forward. Our customer programs deepen those relationships through peer connections, executive engagement and partnerships that create value for customers and new opportunities for the company.

You’ll own a portfolio spanning our Customer Advisory Board, co-marketing programs, and reference programs and quarterly Know Your Customer program. You’ll build trusted relationships with CFOs, senior finance leadership, and customers’ Communications and Marketing teams, creating opportunities that are valuable to both the customer and the company.

This is a hands-on role with meaningful ownership. You’ll set program plans, prioritize competing requests, and build the playbooks and systems that keep customer engagement coordinated. You should know when to make an ask, when to change it, and when to hold off. Customer trust and operational rigor matter equally.

You’ll partner closely with Customer Marketing, Product, Sales, account teams, Creative, and Events to bring customer insight into the company, help buyers hear from credible peers, and deliver value back to participating customers.

What You’ll Do

• Own the planning and execution of the company’s customer programs, including the calendar, goals, cross-functional responsibilities, and results.
• Lead the company’s Customer Advisory Board, recruiting members, developing programming and building relationships that deepen customer engagement and advocacy.
• Run the Know Your Customer program, helping the company employees get to know our customers’ businesses by recruiting participating customers and coordinating employee engagement and communications.
• Develop customer launch and co-marketing programs. Work with customers’ executive, Communications, and Marketing teams to shape the partnership. Secure customer participation and approvals, and coordinate delivery of agreed content and campaigns with Creative and Customer Marketing.
• Build and scale customer reference and advocacy programs, creating the systems that connect the right customers to relevant sales and marketing opportunities.
• Partner closely with Events to recruit and prepare customer speakers for the company events, conferences, and executive forums.
• Coordinate customer participation in the Times Square billboard and help customers make use of that visibility.
• Coordinate customer asks across Sales, account teams, PMM, Comms, Events, and Customer Marketing. Maintain a shared record of commitments, approvals, and recent participation to prevent overlapping outreach and follow through on what we promise customers.

What You Need

• You’ve built or significantly scaled customer programs at a high-growth B2B company, including personally recruiting, hosting and maintaining relationships with senior customer leaders.
• You’re credible with Fortune 500 C‑suite and VP‑level customers and comfortable working directly with GTM and company leadership.
• You’re comfortable owning a number. You can set goals, report on coverage and engagement, and explain how customer participation supports pipeline or expansion using a defensible methodology.
• Strong cross‑functional partnership with PMM, Events, Creative, Sales, account teams, and Growth Marketing, including aligning responsibilities and resolving competing customer requests.
• The ability to set direction and personally manage execution against programs objectives.
• Clear written and verbal communication; you can brief an executive in three bullets and write the memo behind it.
• AI fluency and practical automation skills that reduce manual work while maintaining sound judgment, accurate records, and customer trust.
• Systems thinking: experience building intake, readiness and permission standards, workflows, and reporting that other teams actually use.

Nice‑to‑Haves

• Experience in fintech or B2B SaaS, particularly with enterprise customers or finance leaders.
• Experience launching or scaling a CAB, customer reference program, or advocacy function.
• Experience partnering with Creative, Content, or Events on customer co‑marketing and recognition.

Benefits available to all full‑time the company employees (Global)

• Flexible PTO
• Centralized home‑office equipment ordering
• Health and wellness stipend
• Budget for intra‑office travel
• Weekly coffee stipend

United States

• 100% medical, dental & vision insurance coverage for you, with partial coverage for dependents
• One Medical annual membership
• 401(k), including employer match on contributions made while employed by the company
• Fertility HRA (up to $10,000 per year)
• Parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay
• Pet insurance
• In‑office perks: lunch, snacks, drinks, and more
• Relocation expense coverage to NYC or SF (if needed)

Canada

• Group medical, dental, and vision coverage through Sun Life
• Life, AD&D, and disability coverage
• Fertility drug coverage (up to $4,000 lifetime)
• Group Retirement Plan with employer match (RRSP + DPSP)
• Parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay, with additional time available at reduced pay
• Employee Assistance Program and virtual care through Lumino Health

United Kingdom

• Private medical insurance through Freedom Elite
• Virtual GP and at‑home care via eMed x Livi
• Workplace pension through Penfold, with salary sacrifice option
• Parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay with additional time available at reduced pay

Other notices

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

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