Customer Experience Rep

Badger Liquor Co., Inc.; Fond du Lac (WI); On-site; USD 42,000 - 60,000; Full time

Job summary

Badger Liquor Co., Inc. is seeking a Customer Experience Representative in Wisconsin to build relationships with customers and drive sales through phone interactions, product recommendations, and exceptional service.

You’ll act as a trusted partner across Wisconsin, helping customers grow their business while delivering strong, measurable sales results for a leading distributor.

Qualifications

• Previous customer service, inside sales, account management, or sales support experience preferred.
• Experience in distribution, wholesale, beverage, or related industries is a plus.
• Strong computer skills and willingness to learn new systems.
• Excellent verbal and written communication skills.

Responsibilities

• Build strong relationships with customers through regular phone interactions.
• Identify sales opportunities and confidently recommend products that meet customer needs.
• Introduce new products, promotions, and supplier offerings to grow customer sales.
• Take ownership of customer inquiries, orders, and problem resolution.
• Create positive customer experiences that drive loyalty and repeat business.
• Support sales territories and partner closely with our field sales team.
• Process orders accurately and efficiently while maintaining attention to detail.
• Assist customers with inventory questions, product information, pricing, and account needs.
• Help customers grow their business through consultative selling and product knowledge.

Skills

Relationship building

Goal oriented

Sales objection handling

Adaptability

Organization

Communication

Job description

• Job Category Customer Service, Inside Sales
• Employee Type Full Time

Description

Build Relationships. Drive Sales. Help Customers Grow.

Are you someone who loves talking with people, solving problems, and turning conversations into opportunities? We’re looking for an energetic, customer-focused Customer Experience Representative to join our team and play a key role in helping the company's success.

In this role, you’ll be more than an order taker – you’ll be a trusted partner to customers across Wisconsin. Through phone calls, product recommendations, and exceptional service, you’ll help customers grow their business while driving sales for one of Wisconsin’s leading distributors.

What You’ll Do

• Build strong relationships with customers through regular phone interactions
• Identify sales opportunities and confidently recommend products that meet customer needs
• Introduce new products, promotions, and supplier offerings to grow customer sales
• Take ownership of customer inquiries, orders, and problem resolution
• Create positive customer experiences that drive loyalty and repeat business
• Support sales territories and partner closely with our field sales team
• Process orders accurately and efficiently while maintaining attention to detail
• Assist customers with inventory questions, product information, pricing, and account needs
• Help customers grow their business through consultative selling and product knowledge

What Makes You Successful

• You enjoy connecting with people and building lasting relationships
• You’re motivated by goals, results, and helping customers succeed
• You can confidently ask for the sale and overcome objections
• You thrive in a fast-paced environment where no two days are the same
• You are organized, detail-oriented, and able to multitask
• You bring a positive attitude and strong communication skills to every interaction

Requirements

• Previous customer service, inside sales, account management, or sales support experience preferred
• Experience in distribution, wholesale, beverage, or related industries is a plus
• Strong computer skills and willingness to learn new systems
• Excellent verbal and written communication skills

Summary

For more than 90 years, Badger Liquor has been a trusted distributor serving communities across Wisconsin. Our success is built on strong customer partnerships, industry expertise, and employees who are passionate about delivering outstanding service.

As a family-owned Wisconsin company, we believe our people make the difference. You’ll join a supportive team where your contributions matter, your relationships drive results, and your career can continue to grow.

If you’re passionate about customer relationships, enjoy selling over the phone, and want to be part of a winning team, we’d love to hear from you.