CRM & Email Automation Specialist

Air Apps; San Francisco (CA); On-site; USD 95,000 - 130,000; Full time

Benefits offered by this job

Apple hardware ecosystem for work.

Annual Bonus.

Medical Insurance (vision & dental)

Disability insurance - short and long‑

401k up to 4%

Air Conference – meet the team

Transportation budget

Free meals at the hub

Gym membership

Job summary

Air Apps in San Francisco is hiring a CRM Specialist to manage CRM systems and optimize email marketing campaigns. You will lead drip marketing, segmentation, and lead nurturing to boost engagement and retention.

Candidates should have 3+ years in CRM or marketing automation, plus hands-on work with HubSpot, Marketo, Salesforce, or Klaviyo. Knowledge of email best practices and data-driven optimization is essential.

Qualifications

• 3+ years of experience in CRM management, email marketing, or marketing automation.
• Hands-on experience with HubSpot, Marketo, Salesforce, or Klaviyo.
• Strong understanding of email marketing best practices, segmentation, and automation workflows.
• Experience with A/B testing, personalization, and dynamic content strategies.
• Knowledge of lead scoring, drip campaigns, and customer journey mapping.
• Familiarity with HTML/CSS for email formatting is a plus.
• Analytical mindset with experience using Google Analytics, CRM dashboards, and reporting tools.

Responsibilities

• Develop and execute email marketing campaigns, drip sequences, and lead nurturing strategies.
• Manage and optimize CRM workflows, segmentation, and customer lifecycle automation.
• Work with multiple CRM platforms to improve campaign performance.
• Track and analyze email open rates, CTR, conversion rates, and engagement metrics.
• Optimize email templates, A/B test subject lines, and improve deliverability.
• Create and maintain customer segmentation strategies for targeted campaigns.
• Collaborate with marketing, sales, and product teams to personalize interactions.
• Implement behavioral triggers and automation workflows to improve retention.
• Ensure compliance with GDPR, CCPA, and email marketing regulations.

Skills

CRM management

Email marketing

Marketing automation

A/B testing

Personalization

Data analytics

Lead scoring

HTML/CSS for email

Google Analytics

Tools

HubSpot

Marketo

Salesforce

Klaviyo

Job description

Air Apps in San Francisco is hiring a CRM Specialist to manage CRM systems and optimize email marketing campaigns. You will lead drip marketing, segmentation, and lead nurturing to boost engagement and retention.

Candidates should have 3+ years in CRM or marketing automation, plus hands-on work with HubSpot, Marketo, Salesforce, or Klaviyo. Knowledge of email best practices and data-driven optimization is essential.