CRM & Digital Content Leader for E‑commerce Growth (Hybrid)

Tracksmith; Boston (MA); Hybrid; USD 80,000 - 120,000; Full time

Job summary

A leading running brand based in Boston seeks a CRM and Digital Marketing Manager to enhance eCommerce growth and customer engagement. The role involves overseeing content across digital channels and managing multiple marketing projects. Candidates should have 5–8 years of relevant experience and familiarity with tools like Shopify and Klaviyo. The position offers a salary range of $80,000 – $120,000, depending on experience.

Qualifications

• 5-8 years of experience in CRM, digital marketing, or content management.
• Strong understanding of digital and CRM platforms.
• Excellent writing and editing skills.

Responsibilities

• Oversee content creation across digital channels.
• Build and optimize email and SMS messages.
• Analyze customer behavior for content strategy.

Skills

CRM management

Digital marketing

Content management

Analytics

Project management

Tools

Shopify

Klaviyo

Google Analytics

Job description

A leading running brand based in Boston seeks a CRM and Digital Marketing Manager to enhance eCommerce growth and customer engagement. The role involves overseeing content across digital channels and managing multiple marketing projects. Candidates should have 5–8 years of relevant experience and familiarity with tools like Shopify and Klaviyo. The position offers a salary range of $80,000 – $120,000, depending on experience.