Creator Partnerships Specialist III

Crystal Equation; Menlo Park (CA); Hybrid; USD 66,000 - 73,000; Full time

Benefits offered by this job

Medical/dental/vision insurance

Paid time off

401K

Parental leave

Life insurance

Job summary

Crystal Equation Corporation seeks a Creator Partnerships Specialist to identify, onboard and manage micro-influencers for product launches. You will scout creators, negotiate terms, and coordinate across product, marketing and partner teams in a fast-moving environment.

This remote role focuses on scalable creator programs across social platforms, leveraging data to optimize campaign impact and creator selection. A strong sense of internet culture and cross-time‑zone collaboration are essential.

Qualifications

• 3+ years in GTM/marketing with creator partnerships experience.
• Experience with influencer marketing or marketing agency work.
• Strong ability to pull and interpret data and maintain own reporting.
• Comfortable high-volume outreach and qualified calls.
• Fluent in Google Workspace and across social platforms.

Responsibilities

• Scout and source creators and micro-influencers to fit briefs, building seed lists and using discovery tools.
• Own data and measurement: build reporting on turnaround and delivery rates.
• Apply a curation rubric considering activity, influence, audience fit, and brand safety.
• Build relationships and negotiate participation and terms; coordinate payments.
• Support activations and engage with teams across time zones.
• Refresh the creator bench by re-evaluating activity and performance.
• Assist wider partnership operations including creator chats and webinars.

Skills

GTM marketing

Creator partnerships

Analytics & reporting

Outreach & negotiation

Cross-functional work

AI tools knowledge

Social platforms fluency

Tools

CRM tools

SQL

Tableau/Looker

Job description

Creator Partnerships SpecialistIII Remote Summary: The Global Scaled Partnerships (GSP) team sits within the larger Global Partnerships & Content (GP&C) organization that manages relationships with the content partners such as creators, music labels, and media platforms. GSP designs and runs programs, engagement models and tools that serve a large group of emerging and mid-tier content creators on social media platforms, typically those with 10K-1M followers. We work with creators at scale, through contact center operations, group chats, webinars, creator communities, and paid activations. This helps creators grow and drives adoption of priority products and features on multiple social media and more. Product teams partner with us to find and activate the right creators for product launches, capture product feedback, or drive usage of specific products & features. We are looking for a dedicated Creator Partnerships Specialist to help us meet a category of such demands. Our product teams rely on the partnerships teams to find and activate micro-influencers for product launches, often with a short turnaround time. We’re building a micro-influencer program to meet this demand, and are looking for a sales-minded, data‑savvy creator partnerships specialist to help build and run it. You'll be responsible for identifying and onboarding creators to support the launch of high‑impact campaigns that resonate across social platforms. The role is a combination of trendspotting, curating, scouting, analyzing and negotiating. If you're someone who understands internet culture well and knows how to spot content and creators that can go viral, this is for you. You will work day‑to‑day with the project lead on the Scaled Partnerships team, alongside our partner managers and other cross‑functional teams. This is a rare opportunity to work at the intersection of AI, data, and creators. Pay range is $48 - $53 per hour with full benefits available, including paid time off, medical/dental/vision/life insurance, 401K, parental leave, and more. Our compensation reflects the cost of labor across several US geographic markets.

Responsibilities:

• Scout and source at speed: Find content creators, opinion‑shapers, and micro‑influencers on social media platforms and other social platforms who fit each brief. Build seed lists yourself by querying our creator databases and discovery tools, add partner‑manager nominations and manual scouting. Expand it with AI and lookalike tools. Vet candidates at volume and turn briefs into vetted shortlists within 48 hours.
• Own the data and measurement: Pull and analyze creator data yourself, without waiting on an analyst. Build and maintain your own reporting on turnaround, activation and delivery rates, and use those signals to decide who to scout, recruit and curate next. Test approaches across platforms and formats, and double down on what works.
• Vet and qualify: Apply a pre‑determined curation rubric and quality criteria including but not limited to recent activity and posting cadence, market influence, audience fit, content quality, and brand safety. Check new names against partners we already manage. Run short qualification calls.
• Build relationships and negotiate: Open conversations, build relationships and secure participation from creators. Negotiate within approved terms; contracts and payments run through us or our agency partners. Close the loop on every paid partnership and make sure it is properly disclosed.
• Support creator activations: Support peers who engage with these vetted creators. Connect with teams working with creators and exchange signals: Maintain the bench in our system of record, and log every vetting decision and its rationale there so any team can reuse it.
• Run periodic refreshes: re-check activity and fit, move creators up or down based on performance and qualitative inputs, and add new nominations. Connect with teams that meet and talk to these creators on a regular basis to develop a deeper understanding of the bench.
• Support wider partnership operations: As priorities shift, help with other partnership operations such as creator chats, webinars and video making & editing.

Required Qualifications:

• Experience: 3+ years as a GTM / marketing generalist, with some experience working on creator partnerships, influencer marketing, or with a marketing agency
• Deeply online: you know creator culture on text and short form social media platforms and can spot rising creators and trends early
• Analytics and measurement: you can pull and interpret data on your own, without relying on an analyst, maintain your own reporting, and use those signals to decide which creators to bring into the program. Strong spreadsheet skills (pivot tables, lookups, charts); you keep trackers and records clean and document well.
• Strong at outreach and negotiation, and comfortable running high‑volume outreach and qualification calls
• Clear written and verbal communication; comfortable working cross‑functionally and across time zones with a global team.
• Uses AI agents and tools independently to research, analyze and automate repetitive work; fluent in Google Workspace (Docs, Sheets)
• Sound understanding of all social media platforms.

Preferred Qualifications:

• An existing network of micro‑influencers and creators.
• Bonus points if you have built an audience of 10k+ on a short form / text based social platform.
• Experience running paid creator campaigns end to end
• Sound judgement on brand safety.
• Experience with CRM tools for partner/sales management
• Working knowledge of SQL or dashboard tools (e.g. Tableau, Looker) to pull and analyze data at scale.

THE PROMISES WE MAKE:

At Crystal Equation, we empower people and advance technology initiatives by building trust. Your recruiter will prep you for the interview, obtain feedback, guide you through any necessary paperwork and provide everything you need for a successful start. We will serve to empower you along the way and provide the path for your professional journey. For more information regarding our Privacy Policy, please visit crystalequation.com/privacy.