Creator Growth Marketing Lead

Audible; Culver City (CA); On-site; USD 109,000 - 160,000; Full time

Job summary

Audible is seeking a Creator Marketing Manager to grow its creator ecosystem and product offerings globally. This outbound role spans website, blog, paid media, SEO, email, influencer marketing, and events to craft cohesive product messaging for authors and narrators.

You will lead multi‑channel campaigns, build editorial calendars, translate product needs into customer‑centric strategies, and shape go‑to‑market plans to expand Audible's creator value proposition.

Qualifications

• Experience using data and metrics to drive improvements.
• Experience building, executing and scaling marketing campaigns from concept to completion.
• 5+ years of experience in product marketing and business strategy.
• Experience in growth, brand or audience marketing.
• Experience in integrated marketing across multiple channels.
• Experience defining and driving new customer-centric products toward market launch.
• Experience in evergreen marketing programs such as lifecycle or retention.
• Bachelor’s Degree.

Responsibilities

• Define and deeply understand Audible's target audiences — consumers and creators — and champion their needs.
• Craft compelling product stories and messaging for existing and prospective customers across channels.
• Run integrated, multi-channel campaigns with ownership across paid media, editorial content, email, social, SEO, and other touchpoints.
• Build and manage content strategies and editorial calendars guiding multi-channel execution across website, blog, paid media, SEO and other touchpoints.
• Partner with Product teams to translate product story for external audiences and develop positioning.
• Drive business case development using customer insights, data, and analytics for new-to-market initiatives.
• Partner with Finance, Analytics, and Data Science to measure and report on success and opportunities.
• Communicate marketing plans and campaign performance to stakeholders and leadership.

Skills

Data analysis

Campaign management

Product marketing

Growth marketing

Integrated marketing

Storytelling

Education

Bachelor's degree

Job description

Audible is seeking a Creator Marketing Manager to grow its creator ecosystem and product offerings globally. This outbound role spans website, blog, paid media, SEO, email, influencer marketing, and events to craft cohesive product messaging for authors and narrators.

You will lead multi‑channel campaigns, build editorial calendars, translate product needs into customer‑centric strategies, and shape go‑to‑market plans to expand Audible's creator value proposition.