Creator Activation Manager – Influencer Marketing

Interpublic; New York (NY); Hybrid; USD 50,000 - 95,000; Full time

Benefits offered by this job

Hybrid work arrangement

Job summary

Omnicom Media in New York, NY is seeking a Manager, Creator Activation to lead influencer campaigns within Creo. You will manage creator relationships, negotiate, and execute social content aligned to client briefs, working with paid social teams for amplification.

The role reports to the Director of Creator Activation and requires strong influencer networks, project-management skills, and a strategic mindset to stay ahead of platform trends and deliver measurable results.

Qualifications

• In-depth knowledge of influencer marketing and best practices.
• Experience managing creators and coordinating with brands.
• Strong communication and presentation skills.
• Ability to analyze campaign results and adjust strategies.

Responsibilities

• Strategic alignment and vetting of Influencers for campaigns.
• Aggregate influencer submissions and maintain quality control.
• Input campaign details into tracking system.
• Execute partnerships from post-contract through campaign completion.
• Manage content review between influencer and account team.
• Ensure metrics and recaps are developed for all campaigns.
• Coordinate travel and logistics for talent as needed.
• Participate in weekly team calls and record notes.

Skills

Influencer marketing

Relationship building

Presentation skills

Project management

Analytical thinking

Education

Bachelor’s degree in Marketing/Advertising/Communications preferred

Tools

Creator platforms

Job description

Omnicom Media in New York, NY is seeking a Manager, Creator Activation to lead influencer campaigns within Creo. You will manage creator relationships, negotiate, and execute social content aligned to client briefs, working with paid social teams for amplification.

The role reports to the Director of Creator Activation and requires strong influencer networks, project-management skills, and a strategic mindset to stay ahead of platform trends and deliver measurable results.