Creative Writer

Very Online Agency; New York (NY); On-site; USD 70,000 - 110,000; Full time

Job summary

Very Online Agency in New York City is seeking a Creative to craft funny, short-form video ideas and scripts, with potential to direct. The role centers on conceiving ideas people actually want to watch and guiding them through production across TikTok and social formats.

Ideal candidates bring 2–8 years in creative or related fields, exceptional writing, and a strong sense of internet culture. You’ll shape franchises, pitches, and client presentations while collaborating with producers and

Qualifications

• 2–8 years experience in creative, social, production, sports media, entertainment, creator content, or agency environments.
• Exceptional writing ability.
• Experience directing talent or content on set.
• Deep understanding of internet culture and platform behavior.
• Comfortable presenting and defending ideas.
• Ability to generate a high volume of concepts without sacrificing quality.
• Strong production understanding and execution realities.
• Experience in comedy, sports, entertainment, or creator ecosystems is mandatory.
• Ideally this person can also participate in content as talent where needed.

Responsibilities

• Write scripts, treatments, and creative presentations for TikToks, series, and campaigns.
• Create repeatable formats that can become recurring franchises for brands.
• Build campaign narratives and social show concepts.
• Develop creative decks and pitch materials for clients and new business opportunities.
• Direct content and talent, lead creative execution on shoots.
• Help shape performances, improv moments, and comedic beats.
• Work closely with producers and editors to ensure the original idea survives production.
• Create game mechanics, formats, casting concepts, and episode structures.
• Study what works across TikTok, Instagram, YouTube Shorts, and emerging platforms.
• Understand hooks, retention, watch time, shares, and audience behavior.
• Present ideas internally and externally.
• Bring a strong point of view about culture, creators, sports, entertainment, and internet behavior.
• Contribute to the creative identity of the agency.

Skills

Exceptional writing

Creative instincts

Directing talent

Internet culture

Presenting ideas

Idea generation

Production knowledge

Comedy/Entertainment

Job description

In just two years, Very Online Agency has become the fastest growing short form creative agency in

NYC.

We like to say we bring a Hollywood level of creativity or a social-first perspective to TVC shoots. Our

creative wheelhouse is humor, sports, and clothing for Gen Z and Millennials and our client roster includes Nike, CAVA, Fanatics, Nordstrom, BuzzBallz, Suave, and more.

We’ve developed a reputation as one of the leading agencies for episodic social content and are lookingto add to our talented roster.

About The Role:

We're hiring a Creative that will focus on writing hilarious short form video ideas, scripts, and leveling up to a director. We care less about traditional advertising experience and more about the ability to consistently come up with ideas people actually want to watch and see them through the creative process. This person should be able to direct a TikTok all the way up to a social series.

What You'll Do:

• Write scripts, treatments, and creative presentations for TikToks, series, and campaigns
• Create repeatable formats that can become recurring franchises for brands
• Build campaign narratives and social show concepts
• Develop creative decks and pitch materials for clients and new business opportunities
• Direct content and talent, lead creative execution on shoots
• Help shape performances, improv moments, and comedic beats
• Work closely with producers and editors to ensure the original idea survives production
• Create game mechanics, formats, casting concepts, and episode structures
• Study what works across TikTok, Instagram, YouTube Shorts, and emerging platforms
• Understand hooks, retention, watch time, shares, and audience behavior
• Present ideas internally and externally
• Bring a strong point of view about culture, creators, sports, entertainment, and internet behavior
• Contribute to the creative identity of the agency

What We're Looking For:

• 2–8 years experience in creative, social, production, sports media, entertainment, creator content, oragency environments
• Exceptional writing ability
• Strong creative instincts and tasteExperience directing talent or content on set
• Deep understanding of internet culture and platform behavior
• Comfortable presenting and defending ideas
• Ability to generate a high volume of concepts without sacrificing quality
• Strong production understanding and appreciation for execution realities
• Experience in comedy, sports, entertainment, or creator ecosystems is mandatory
• Ideally this person can also participate in content as talent where needed