Creative Strategist: Mindful Wellness Brand Growth

O P E N; Los Angeles (CA); On-site; USD 90,000 - 130,000; Full time

Job summary

Open is a mindfulness-focused studio blending music, sound, breath, and movement to create shared experiences. We seek a Creative Strategist to turn our brand into compelling paid social creative for Meta, Google, TikTok, and YouTube, translating cultural insights into ads that drive action.

You’ll own the creative process from concept to production, collaborate with the growth team, and build a library of winning hooks and storytelling approaches for scalable campaigns.

Qualifications

• Minimum 3+ years in influencer marketing, talent management, or creator partnerships.
• Experience working on brand partnerships or sponsored campaigns.
• Strong network of creators and agents.
• Comfortable negotiating rates and terms, and managing budgets and contracts.
• Excellent communicator who builds real relationships with creators and partners alike.
• Organized and detail-oriented, able to run many creators and campaigns at once.
• Data-minded, know which metrics matter and how to report them simply.
• Genuine interest in mindfulness, music, and the power of shared experiences.

Responsibilities

• Develop ad concepts grounded in Open’s practices and products, audience motivations, cultural insights, and creative performance.
• Write clear, compelling copy across hooks, scripts, headlines, and ad messaging that reflects Open’s voice while driving attention, understanding, and action.
• Shape hooks, scripts, storyboards, and messaging angles for creator content, testimonials, product demonstrations, and brand storytelling.
• Translate ideas into production-ready briefs with clear direction for talent, visuals, pacing, and editing.
• Partner with designers, editors, creators, and the growth team to take concepts from brief through final delivery.
• Manage creative production timelines, feedback, and deliverables across multiple concepts and variations.
• Build creative testing plans across hooks, formats, messages, and audiences, with a clear hypothesis behind each test.
• Review results with the growth team and build a reusable library of winning hooks, concepts, and audience insights to guide future production.

Skills

Influencer marketing

Creator partnerships

Talent management

Negotiation

Budget management

Client relationships

Data analysis

Mindfulness interest

Job description

Open is a mindfulness-focused studio blending music, sound, breath, and movement to create shared experiences. We seek a Creative Strategist to turn our brand into compelling paid social creative for Meta, Google, TikTok, and YouTube, translating cultural insights into ads that drive action.

You’ll own the creative process from concept to production, collaborate with the growth team, and build a library of winning hooks and storytelling approaches for scalable campaigns.