Creative Strategist

Loxclubapp; New York (NY); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Competitive salary and benefits

Professional growth opportunities

Fun team culture and retreats

Job summary

Lox Club is seeking a Creative Strategist to own and scale acquisition channels from ideation through launch. You’ll write copy, brief ads, launch campaigns, and manage creators directly, owning CAC and ROAS with a data-driven growth mindset.

In this role you’ll script numerous ad concepts weekly, test relentlessly, and balance creative intuition with performance metrics. You’ll lead a team of editors, UGC creators, and freelancers while collaborating on broader marketing initiatives.

Qualifications

• 2-5 years in performance marketing, creative strategy, or a hybrid role.
• Strong creative instincts and taste - you know what feels native, compelling, and right for Lox.
• Experience running or contributing to paid social (Meta preferred).
• You’ve made ads, not just managed them.
• Deep understanding of TikTok and Instagram content dynamics.
• Strong copywriting.
• Comfortable managing editors, freelancers, and creators.
• Ability to balance creative thinking with performance data.

Responsibilities

• Own the entire growth engine end-to-end.
• Own the end-to-end creative pipeline, from ideation to launch to analysis.
• Continuously identify winning hooks, formats, and angles, and iterate quickly.
• High-Volume Testing.
• Script and brief a high volume of new ad concepts per week. Volume is a KPI.
• Operate an efficient feedback loop.
• Performance Management.
• Direct accountability for CAC, ROAS, and scaling spend velocity.
• Manage and optimize paid acquisition (Meta-first), including spend, performance, and scaling.
• Balance creative intuition with performance data to drive decisions.
• Copywriting
• Write high-converting hooks, captions, scripts, and ad copy.
• Continuously refine messaging based on performance insights.
• Production Management
• Manage and direct creative output across a team of editors, UGC creatives, and freelancers.
• Ensure high velocity, strong quality, and consistent output.
• This role will collaborate with Lox Club’s team on broader marketing (e.g. organic social and partnerships).

Skills

Performance marketing

Creative strategy

Copywriting

TikTok content

Instagram content

Campaign management

Managing creators

Tools

Meta Ads Manager

Job description

We’re building a digital Soho House for niche communities. Lox Club, our first chapter, is a members club “for Jew-ish people with ridiculously high standards.” Like a deli, it’s culturally jewish but anyone can enjoy it. We’re evolving into our next phase of growth and launching new chapters, each designed as an immersive experience tailored to its niche.

It’s a pivotal time for Lox, and we want you to be part of the journey.

The Role

Lox Club is looking for a Creative Strategist to own and scale our acquisition channels. This is a creative-led growth role where you’ll be writing copy, briefing ads, launching campaigns, and managing creators directly.

You will drive paid acquisition with direct accountability for CAC and performance. We’re looking for someone equally comfortable scripting 20 ad concepts and analyzing performance data.

Key Responsibilities

• You’ll own the entire growth engine end-to-end:
• Own the end-to-end creative pipeline, from ideation to launch to analysis.
• Continuously identify winning hooks, formats, and angles, and iterate quickly.
• High-Volume Testing
• Script and brief a high volume of new ad concepts per week. Volume is a KPI.
• Operate an efficient feedback loop.
• Performance Management
• Direct accountability for CAC, ROAS, and scaling spend velocity.
• Manage and optimize paid acquisition (Meta-first), including spend, performance, and scaling.
• Balance creative intuition with performance data to drive decisions.
• Copywriting
• Write high-converting hooks, captions, scripts, and ad copy.
• Continuously refine messaging based on performance insights.
• Production Management
• Manage and direct creative output across a team of editors, UGC creators, and freelancers.
• Ensure high velocity, strong quality, and consistent output.
• This role will collaborate with Lox Club’s team on broader marketing (e.g. organic social and partnerships).

Qualifications

• 2-5 years in performance marketing, creative strategy, or a hybrid role.
• High agency - ownership mindset, scrappiness, and speed.
• Strong creative instincts and taste - you know what feels native, compelling, and right for Lox.
• Experience running or contributing to paid social (Meta preferred).
• You’ve made ads, not just managed them.
• Deep understanding of TikTok and Instagram content dynamics.
• Strong copywriting.
• Comfortable managing creators, editors, and freelancers.
• Ability to balance creative thinking with performance data.
• Experience at a consumer app or DTC brand preferred.
• Experience scaling paid ad spend preferred.

Why Lox Club

• Be part of an innovative company that is redefining how people connect.
• Directly impact the growth and connection of our community.
• Competitive salary and benefits package.
• Opportunities for professional growth and advancement.
• Fun team culture and retreats.
• People bugging you to get them into Lox Club.

We celebrate inclusion and are committed to equal opportunity employment. Qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, veteran status, disability, or any other protected category.