Creative Marketing Specialist — Digital & Social Content Pro

Penske Automotive

Warwick (RI)

On-site

USD 60,000 - 80,000

Full time

32 hours ago

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Job summary

Penske Automotive Group is seeking a tech-savvy Creative Marketing Specialist to develop and execute innovative marketing content across digital and print channels. You will create brand-consistent visuals and support campaign goals for dealership marketing efforts.

The role involves producing assets, editing video/photo content, and capturing social media material at events, with occasional nights or weekends. Join a Fortune 500 company focused on growth and excellence.

Qualifications

Passion for social media and video.
Proficiency with video and photo editing tools and different digital media formats.
Ability to understand current and future trends with digital content.
Knowledge of copyrighting and adhering to PAG social/video policies.
Excellent communication skills.
Impeccable time management skills with the ability to multitask.
Detail-oriented approach with ability to work under pressure to meet deadlines.

Responsibilities

Design and produce creative assets for digital advertising, social media, email campaigns, websites, and print materials
Work with the marketing team to understand campaign objectives and deliver creative that supports performance goals
Assist in the creation and editing of video and photo content.
Attend events to capture and produce social media content (this may include occasional nights and weekends).
Adhere to all brand standards and compliance.
Monitor social media channels for industry trends.
Reports and tracks effectiveness of marketing initiatives
Reviews company reputation across social media platforms and takes steps, both internal and external, to maintain and improve the image of dealerships