Creative Marketing Specialist

Penske Automotive; Duluth (GA); On-site; USD 52,000 - 76,000; Full time

Benefits offered by this job

Health care options

401k with company match

Training & career growth

Job summary

Penske Automotive Group is seeking a tech-savvy Creative Marketing Specialist to join our team in Atlanta. This role develops and executes visual content that supports dealership marketing efforts across digital and print channels, while aligning with our brand strategy.

You will design high-quality assets for digital ads, social media, email campaigns, websites and print materials; update email templates; ensure brand compliance; and stay current on trends to drive performance and growth.

Qualifications

• Experience creating assets for digital ads, social media, emails, websites, and print materials.
• Ability to translate campaign objectives into engaging creative that meets performance goals.
• Experience building responsive email templates.
• Ability to adhere to brand standards and compliance.

Responsibilities

• Design and produce creative assets for digital advertising, social media, email campaigns, websites and print materials.
• Collaborate with marketing to understand campaign objectives and deliver creative that supports performance goals.
• Build and update email templates that are responsive and visually engaging.
• Adhere to all brand standards and compliance.
• Stay current on design trends and tools.
• Reports and tracks effectiveness of marketing initiatives.
• Communicate clearly with internal teams to gather input and provide updates.

Skills

Creative design

Video editing

Brand standards

Copywriting basics

Communication skills

Time management

Tools

Adobe Creative Suite

Job description

Penske Automotive Group is looking for a tech-savvy Creative Marketing Specialist to join our team and help develop and execute innovative and creative marketing solutions for our team.

JOIN OUR TEAM

At Penske Automotive Group (PAG), we strive to create a positive and inclusive workplace that promotes excellence and achievement, and we aim to deliver the very best experience possible to our customers. We are looking for dedicated and motivated professionals who share that same passion to join our team.

The Creative Marketing Specialist is responsible for developing and executing visual content that supports dealership marketing efforts. This role focuses on creating high-quality, brand-compliant designs across digital and print channels while supporting the overall marketing strategy.

WHAT WE HAVE TO OFFER

• Fortune 500 company, consistently recognized by Automotive News as among the "Best Dealerships to Work For."
• Proudly named to Glassdoor's Best Places to Work
• Comprehensive benefits program, including health care options (medical, dental and vision) and 401k savings and retirement plan with company match.
• Training, resources and opportunities for career growth and advancement, tailored to individual performance, experience and interests.
• Values-driven culture built on integrity, professionalism, excellence, and teamwork.

WHAT YOU BRING TO THE TABLE

• Design and produce creative assets for digital advertising, social media, email campaigns, websites, and print materials
• Work with the marketing team to understand campaign objectives and deliver creative that supports performance goals
• Build and update email templates that are responsive and visually engaging
• Adhere to all brand standards and compliance.
• Stay current on design trends, tools, and best practices.
• Reports and tracks effectiveness of marketing initiatives
• Communicate clearly with internal teams to gather input, provide updates, and incorporate feedback

PREFERRED QUALIFICATIONS

• Passion for social media and video.
• Proficiency with video and photo editing tools and different digital media formats.
• Ability to understand current and future trends with digital content.
• Knowledge of copyrighting and adhering to PAG social/video policies.
• Excellent communication skills.
• Impeccable time management skills with the ability to multitask.
• Detail-oriented approach with ability to work under pressure to meet deadlines.

Penske Automotive Group is an equal opportunity employer and maintains a drug- and alcohol-free workplace. Some positions may require applicants to possess a valid driver's license and have a good driving record.

Req Number: 38133

Position Code: 712818

Type: Full-time

Dealership: Atlanta Management Company

Location Address: 3150 Steve Reynolds Blvd.

EEO Statement

The Company is committed to hiring a diverse and qualified workforce. We will not consider any characteristic or category protected by state or federal law in hiring or employment decisions, including but not limited to race, national origin, color, religion, sex, sexual orientation, gender identity, disability, age, status as a parent, or genetic information.