Creative Marketing Manager

Risk.Inc; United States; Remote; USD 90,000 - 140,000; Full time

Benefits offered by this job

Children Allowance

Mental Health Support

Sport Activities

Language Courses

Automotive Services

Veterinary Services

Home Office Setup Assistance

Dental Services

Books and Stationery

Training Compensation

Massage

Job summary

Risk.Inc, an international iGaming company, is seeking a Creative Marketing Manager to drive creative concepts across video, static, and playable formats. You will write sharp briefs for designers and production teams, turning ideas into assets quickly while tracking performance across Meta, TikTok, YouTube, and in-app channels.

You will analyze CTR, CPI, CPA, and ROAS, stay on top of trends, and partner with media buyers to improve CPA, conversions and LTV through a scalable creative system.

Qualifications

• Experience creating creatives for digital advertising on major platforms.
• Experience with creative and competitor research.
• Video formats including UGC and AI-assisted creation.
• Data-driven decision making using metrics.
• Understanding digital trends and testing new tools.
• Hands-on experience with AI tools for idea generation and automation.

Responsibilities

• Create fresh concepts for video, static, and playable creatives.
• Write sharp briefs for designers and production team.
• Track CTR, CPI, CPA, and ROAS and scale based on data.
• Monitor competitors and trends and bring insights.
• Improve CPA, conversion, ROAS, and LTV through creatives.
• Scale successful creative systems to new GEOs.
• Find new tools and best practices and integrate them.

Skills

Video know-how

Creative briefs

Data-driven thinking

AI tools usage

Competitive research

Digital advertising

Tools

Meta Ads Manager

TikTok Ads

YouTube Ads

AI content tools

Job description

Who We Are:

An international iGaming company specializing in identifying and fostering the growth of high-potential entertainment markets. With 1000+ professionals in 20+ locations, we operate in 10 countries, serving over 300,000 customers.

We are looking for a Creative Marketing Manager to join our team.

What you will do:

Create

• Come up with fresh concepts for video, static, and playable creatives
• Write sharp briefs for designers and the production team, so ideas turn into assets fast

Analyze

• Track CTR, CPI, CPA, and ROAS, and decide what to scale, tweak, or kill based on data
• Keep an eye on competitors and trends, and bring the best of what you find into our work
• Spot the creative patterns and winning approaches that perform again and again

Grow

• Work side by side with media buyers and designers to push results forward
• Own the improvement of CPA, conversion, ROAS, and LTV through a systematic approach to creatives
• Keep building and improving our creative system, and scale what works to new GEOs and directions
• Find new tools and best practices, and bring them into the process

What we are looking for

• Performance mindset: experience creating creatives for digital advertising on Meta, TikTok, In-App, YouTube, or other performance channels, with a focus on CR, CPA, and ROAS
• Research skills: experience running creative and competitor research
• Video know-how: you create and adapt videos in different formats, including UGC content, and you use AI tools to do it faster and better (required)
• Data-driven thinking: you analyze campaign results, understand the key metrics, and make decisions based on numbers, not gut feeling
• Trend radar: deep understanding of digital trends and a readiness to test new tools and approaches
• AI fluency: hands-on experience with AI tools for idea generation, task automation, and content creation

Our Benefit Cafeteria is Packed with Goodies:

• Children Allowance
• Mental Health Support
• Sport Activities
• Language Courses
• Automotive Services
• Veterinary Services
• Home Office Setup Assistance
• Dental Services
• Books and Stationery
• Training Compensation
• And yes, even Massage!

At RISK, we believe that our people are the driving force behind our success. Together, we can achieve great things and push the boundaries of what's possible in the iGaming industry.