Creative & Marketing Manager

Nccoastalpines; Raleigh, Northern (NC, KY); Hybrid; USD 60,000 - 65,000; Full time

Job summary

Girl Scouts – North Carolina Coastal Pines is seeking a Creative & Marketing Manager to lead marketing efforts across the council. This role ensures brand consistency, manages campaigns, and oversees day‑to‑day marketing operations while contributing to high‑impact creative work.

This position balances hands‑on execution and team coordination to support organizational goals and enhance visibility, engagement, and membership growth.

Qualifications

• Bachelor’s degree in marketing, communications, or related field.
• 3–5 years of marketing or communications experience.
• Strong project management and organizational skills.
• Experience with digital marketing platforms (social media, email, CMS).
• Basic design experience (Adobe Suite, Canva) preferred.
• Flexibility for evenings/weekends when required.
• Valid driver’s license; travel may be required.
• Commitment to GS diversity, equity, inclusion, belonging, and racial justice.
• Maintain a GSUSA membership.

Responsibilities

• Plan and manage multi-channel marketing campaigns (social, web, events).
• Ensure timely execution of marketing initiatives across departments.
• Partner with internal teams to support membership, programs, and product sales.
• Maintain and uphold brand standards across all materials.
• Review and approve creative assets; lead design for high-priority campaigns.
• Oversee social media content execution and website updates.
• Monitor campaign performance and adjust strategies as needed.
• Manage marketing requests and prioritize workload; coordinate timelines.
• Serve as main point of contact for marketing support; work cross-functionally.

Skills

Project management

Organizational skills

Digital marketing platforms

Basic design

Education

Bachelor's degree in marketing/communications

Tools

Adobe Suite

Canva

Job description

Description

Want to join an AMAZING organization with a mission of building girls of COURAGE, CONFIDENCE, and CHARACTER who make the world a better place?

Girl Scouts - North Carolina Coastal Pines is seeking a Creative & Marketing Manager to join its local council! Girl Scouts - North Carolina Coastal Pines represents 41 counties within North Carolina. Girl Scouts - North Carolina Coastal Pines, in partnership with Girl Scouts of the USA, has a mission to build girls of courage, confidence and character who make the world a better place.

The Creative & Marketing Manager leads the execution and coordination of marketing efforts across the council. This role ensures brand consistency, manages campaigns, and oversees day‑to‑day marketing operations while contributing to high‑impact creative work. This position balances hands‑on execution and team coordination to support organizational goals and enhance visibility, engagement, and membership growth.

The annual salary range for this position is $60-65k, commensurate with experience.

The selected candidate must reside in North Carolina, specifically within our council’s 41-county service footprint.

Major Accountabilities:

• Plan and manage multi‑channel marketing campaigns (social, web, events)
• Ensure timely execution of marketing initiatives across departments
• Partner with internal teams to support membership, programs, and product sales
• Maintain and uphold brand standards across all materials
• Review and approve creative assets
• Lead design for high‑priority campaigns and initiatives
• Oversee and assist social media content execution
• Guide website and assist updates and ensure content accuracy
• Assist in monitoring campaign performance and making adjustments as needed
• Manage incoming marketing requests and prioritize workload
• Coordinate timelines and deliverables across the team
• Serve as the main point of contact for marketing support
• Work cross‑functionally with internal teams
• Coordinate with external vendors and partners as needed

Requirements

• Bachelor’s degree in marketing, communications, or related field
• 3–5 years of experience in marketing or communications
• Strong project management and organizational skills
• Experience with digital marketing platforms (social media, email, CMS)
• Basic design experience preferred (Adobe Suite, Canva, etc.)
• Ability to work flexible and changing schedules, including evenings and weekends when required.
• Valid driver’s license and continuous availability of automobile. Travel may be required for certain media opportunities or council trainings and meetings.
• Commitment to GSNCCP and GSUSA Diversity, Equity, Inclusion, Belonging, and Racial Justice initiatives.
• Maintain a GSUSA Membership

View the full job description here: Creative & Marketing Manager Job Description

Diversity, Equity, Inclusion & Belonging:

Girl Scouts – North Carolina Coastal Pines builds girls of courage, confidence, and character who make the world a better place. We are committed to diversity, equity, inclusivity, and belonging by creating a safe and welcoming environment for all through a shared responsibility of each and every member. We are dedicated to increasing our cultural competence and creating opportunities for authentic human‑to‑human connection by respecting, embracing, and celebrating what makes us all different.

GS-NCCP is an Equal Opportunity Employer:

Girl Scouts – North Carolina Coastal Pines provides equal employment opportunities to all qualified persons and prohibits discrimination and harassment of any type without regard to race, sex (including pregnancy, sexual orientation, transgender status, or gender identity), color, religion, national origin, disability, genetic information, age, marital status, veteran status, or other characteristics protected by federal, state or local laws. Reasonable accommodations may be made to enable individuals to perform the position's essential function. If you require reasonable accommodation, please contact Human Resources at [phone] or [e-mail].