Creative Marketing Lead - Community Impact & Growth

Nccoastalpines; Raleigh, Northern (NC, KY); Hybrid; USD 60,000 - 65,000; Full time

Job summary

Girl Scouts – North Carolina Coastal Pines is seeking a Creative & Marketing Manager to lead marketing efforts across the council. This role ensures brand consistency, manages campaigns, and oversees day‑to‑day marketing operations while contributing to high‑impact creative work.

This position balances hands‑on execution and team coordination to support organizational goals and enhance visibility, engagement, and membership growth.

Qualifications

• Bachelor’s degree in marketing, communications, or related field.
• 3–5 years of marketing or communications experience.
• Strong project management and organizational skills.
• Experience with digital marketing platforms (social media, email, CMS).
• Basic design experience (Adobe Suite, Canva) preferred.
• Flexibility for evenings/weekends when required.
• Valid driver’s license; travel may be required.
• Commitment to GS diversity, equity, inclusion, belonging, and racial justice.
• Maintain a GSUSA membership.

Responsibilities

• Plan and manage multi-channel marketing campaigns (social, web, events).
• Ensure timely execution of marketing initiatives across departments.
• Partner with internal teams to support membership, programs, and product sales.
• Maintain and uphold brand standards across all materials.
• Review and approve creative assets; lead design for high-priority campaigns.
• Oversee social media content execution and website updates.
• Monitor campaign performance and adjust strategies as needed.
• Manage marketing requests and prioritize workload; coordinate timelines.
• Serve as main point of contact for marketing support; work cross-functionally.

Skills

Project management

Organizational skills

Digital marketing platforms

Basic design

Education

Bachelor's degree in marketing/communications

Tools

Adobe Suite

Canva

Job description

Girl Scouts – North Carolina Coastal Pines is seeking a Creative & Marketing Manager to lead marketing efforts across the council. This role ensures brand consistency, manages campaigns, and oversees day‑to‑day marketing operations while contributing to high‑impact creative work.

This position balances hands‑on execution and team coordination to support organizational goals and enhance visibility, engagement, and membership growth.