Creative Lead: Performance Marketing & Rapid Iteration

Ten Gun Design; Redmond (WA); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Medical, dental, vision

Life/AD&D & disability coverage

Voluntary benefits

401(k) & HSA

Paid time off

Holidays

Job summary

TenGun Design seeks a Creative Lead to own performance marketing creative strategy and rapid iteration for our client, Minecraft. You will translate historical learnings into concepts, templates, creative tests, and platform-native assets to drive efficiency and growth.

You will partner with media, analytics, localization/regional, and influencer teams to scale systems and playbooks that improve CTR, CVR, CPA, ROAS, and LTV signals across Meta, YouTube, TikTok, and more.

Qualifications

• 6+ years experience in performance marketing creative, paid social and/or digital creative strategy, growth marketing, or related experience.
• Proven experience as a personal content creator or hands-on publisher on TikTok, YouTube, Instagram, Twitch, or similar platforms.
• Proven hands-on experience designing and iterating paid social and video assets, with proficiency in static design, templates, resizing/versioning, and lightweight video editing workflows.

Responsibilities

• Define paid media creative frameworks across Meta, YouTube, TikTok and other channels; codify hooks and formats.
• Build the learning agenda with media and analytics teams; set hypotheses and readout plans for tests.
• Translate performance insights into future creative direction, templates, and standards that improve CTR, CVR, CPA, ROAS, and LTV signals.
• Rapidly concept, storyboard, provide art direction, create/adapt templates, and support asset iteration.
• Partner with media, analytics, localization/regional, and influencer teams to connect creative strategy to media plans.

Skills

Performance marketing

Creative strategy

Adobe Creative Cloud

After Effects

Video editing

A/B testing

Cross-functional collaboration

Platform-native assets

Tools

Adobe Photoshop

Illustrator

After Effects

Video editing tools

Job description

TenGun Design seeks a Creative Lead to own performance marketing creative strategy and rapid iteration for our client, Minecraft. You will translate historical learnings into concepts, templates, creative tests, and platform-native assets to drive efficiency and growth.

You will partner with media, analytics, localization/regional, and influencer teams to scale systems and playbooks that improve CTR, CVR, CPA, ROAS, and LTV signals across Meta, YouTube, TikTok, and more.