Creative Lead: Omnichannel Content & Campaigns

Gazelle, USA; Santa Cruz (CA); Hybride; USD 110 000 - 120 000; Plein temps

Résumé du poste

Gazelle & Urban Arrow North America in Santa Cruz, CA, is seeking an experienced Creative Lead to drive content strategy, storytelling, and creative development across our growing North American business. This strategic, hands-on role spans content strategy, creative direction, and execution, translating global brand direction into compelling digital storytelling.

You will develop creative briefs, manage a flexible network of agencies and freelancers, and lead campaigns across social, web,

Qualifications

• 5+ years in content marketing, digital marketing, or integrated marketing.
• Strong storytelling and editorial instincts across channels.
• Experience managing external creative resources and agencies.

Responsabilités

• Own North American content strategy and editorial calendar.
• Translate global brand direction into North American storytelling.
• Develop integrated omnichannel stories across social, web, email, paid media, PR and dealer channels.
• Create and adapt creative briefs and content plans for campaigns.
• Direct creative production across photography, video, design, copy, and other content development.
• Manage external partners and freelance creative resources.
• Utilize AI-enabled tools to support ideation and production.

Connaissances

Content marketing

Digital marketing

Creative marketing

Integrated marketing

Storytelling

Outils

Adobe Creative Suite

Photoshop

InDesign

Illustrator

Premiere Pro

AI-enabled tools

Description du poste

Gazelle & Urban Arrow North America in Santa Cruz, CA, is seeking an experienced Creative Lead to drive content strategy, storytelling, and creative development across our growing North American business. This strategic, hands-on role spans content strategy, creative direction, and execution, translating global brand direction into compelling digital storytelling.

You will develop creative briefs, manage a flexible network of agencies and freelancers, and lead campaigns across social, web,