Creative Execution Manager (CrM)

Citi; New York (NY); On-site; USD 60,000 - 90,000; Full time

Job summary

Citi is seeking a Creative Execution Manager (CrM) to lead marketing program efforts, ensure campaign design and flawless execution, and drive customer acquisitions and engagement. The role requires senior analytical skills, leadership in project delivery, and strong collaboration with internal partners.

Responsibilities include coordinating campaigns, testing strategies, risk assessment, and budget oversight while maintaining Citi's high standards for compliance and quality.

Qualifications

• 5-8 years’ experience in marketing program management or related field.
• Requires attention to detail, excellent project management skills, good communication and problem-solving skills.
• Excellent organization skills and ability to manage multiple tasks/projects at once.
• Creative problem solving and sense of ownership.
• Solid communication, presentation and project management skills.
• Ability to work well under tight deadlines in a fast-paced environment.
• Licenses: Series 7 and Series 63 are required.

Responsibilities

• Partner with internal teams to ensure marketing campaigns are designed and executed to meet business goals.
• Implement test strategies, develop campaign schedules, BAU auditing, and mitigate potential issues.
• Assess impacts and determine need for additional testing to ensure channel integrity.
• Collaborate with business partners to execute campaigns/initiatives that drive acquisitions and customer engagement.
• Identify and manage issues to resolution.
• Assist with monthly budget reconciliation and marketing invoice processing.

Skills

Attention to detail

Project management

Communication

Organization

Creative problem solving

Series 7

Series 63

Education

Bachelor's degree

Job description

Creative Execution Manager (CrM)

Job Req Id:

261002442

Location(s):

Heredia, Provincia de Heredia, Costa Rica

Job Type:

On-Site/Resident

Posted:

Oct. 19, 2026

Discover your future at Citi

Working at Citi is far more than just a job. A career with us means joining a team of approximately 219,000 dedicated people from around the globe. At Citi, you’ll have the opportunity to grow your career, give back to your community and make a real impact.

Job Overview

The Program Management Sr Analyst is a seasoned professional role. Applies in-depth disciplinary knowledge, contributing to the development of new techniques and the improvement of processes and work-flow for the area or function. Integrates subject matter and industry expertise within a defined area. Requires in-depth understanding of how areas collectively integrate within the sub-function as well as coordinate and contribute to the objectives of the function and overall business. Evaluates moderately complex and variable issues with substantial potential impact, where development of an approach/taking of an action involves weighing various alternatives and balancing potentially conflicting situations using multiple sources of information. Requires good analytical skills in order to filter, prioritize and validate potentially complex and dynamic material from multiple sources. Excellent communication and diplomacy skills are required. Regularly assumes informal/formal leadership role within teams. Involved in coaching and training of new recruits Significant impact in terms of project size, geography, etc. by influencing decisions through advice, counsel and/or facilitating services to others in area of specialization. Work and performance of all teams in the area are directly affected by the performance of the individual.
Responsibilities:

• Partners with internal teams to ensure marketing campaigns are designed and executed flawlessly to meet business goals.
• Engages in implementing test strategies, developing campaign schedules, BAU auditing, and applying critical thinking to identify and mitigate potential issues.
• Assesses for impacts and potential need for additional testing to ensure overall channel integrity.
• Collaborate with business partners to execute campaigns/initiatives that drive acquisitions growth and greater customer engagement.
• Identify and manage issues to resolution.
• Assist with monthly budget reconciliation and marketing invoice processing to ensure proper vendor execution.
• Manage internal legal and creative reviews and approvals for marketing campaigns.
• Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.

Qualifications:

• 5-8 years’ experience
• Requires attention to detail, excellent project management skills, good communication and problem-solving skills.
• Excellent organization skills and ability to manage multiple tasks/projects at once.
• Creative problem solving and sense of ownership.
• Solid communication, presentation and project management skills.
• Ability to work well under tight deadlines in a fast-paced and team-oriented environment.
• Required Licensing/Registration: Series 7, Series 63

Education:

• Bachelors/University degree or equivalent experience

This job description provides a high-level review of the types of work performed. Other job-related duties may be assigned as required.

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Job Family Group:

Marketing

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Job Family:

Marketing Program Management

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Time Type:

Full time

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Most Relevant Skills

Please see the requirements listed above.

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Other Relevant Skills

For complementary skills, please see above and/or contact the recruiter.

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