Creative Director: Lead Bold Brand Campaigns & Studio

Shake Shack; New York (NY); On-site; USD 170,000 - 228,000; Full time

Benefits offered by this job

Weekly Pay and Performance bonuses

Shake Shack Meal Discounts

Exclusive corporate discounts for trav

Electronics, wellness, leisure

Medical, Dental, and Vision Insurance*

Employer Paid Life and Disability

401k Plan with Company Match*

Paid Time Off*

Paid Parental Leave*

Access to Employee Assistance Program

Pre-Tax Commuter and Parking Benefits

Flexible Spending and Dependent Care A

Growth Opportunities

Job summary

Shake Shack is seeking a Creative Director to evolve its internal Creative Studio into an industry-leading powerhouse. You will shape brand campaigns, build teams, and drive bold, meaningful creativity that grows the business.

Reporting to the VP of Marketing, this role sits in Shake Shack's Creative Studio and collaborates with Brand Marketing, Culinary, Operations, and Digital. Based in New York, 3 days onsite weekly.

Qualifications

• 8 to 10 years of professional creative experience, including 3 to 5 years leading creative teams.
• Demonstrated ability to create integrated campaigns with measurable cultural and business impact.
• Agency and in-house experience preferred, ideally in food, beverage, hospitality, or high-frequency consumer category.
• Excellent conceptual development, copywriting, and art direction skills with production know-how.
• Strong leadership, communication, presentation, and organizational skills.
• Ability to balance creative ambition with business objectives and operational constraints.
• Ability to maintain creative standards in a high-volume, fast-paced environment.

Responsibilities

• Translate business and brand briefs into concepts with a defined point of view.
• Lead integrated campaign development across channels with a consistent brand experience.
• Advance the brand’s identity in market, including tone and assets.
• Own the visual standard; art direct photography and video from casting through post.
• Manage internal and external creative resources, budgeting and production models.
• Lead, inspire and develop the creative team with mentorship and clear feedback.

Skills

Creative leadership

Campaign development

Concept development

Art direction

Copywriting

Presentation skills

Team management

Cross-functional collaboration

Job description

Shake Shack is seeking a Creative Director to evolve its internal Creative Studio into an industry-leading powerhouse. You will shape brand campaigns, build teams, and drive bold, meaningful creativity that grows the business.

Reporting to the VP of Marketing, this role sits in Shake Shack's Creative Studio and collaborates with Brand Marketing, Culinary, Operations, and Digital. Based in New York, 3 days onsite weekly.