Creative Director, Ground-Up Brand Studio (Remote)

ForceBrands; New York (NY); Remote; USD 150,000 - 230,000; Full time

Job summary

ForceBrands is seeking a highly creative Creative Director to craft and scale a distinctive brand identity from ground up. You will shape visual language, directing photography, video, and content production, while partnering with the founder and marketing leadership on national retail initiatives.

With 8–10+ years in visually led consumer brands, you will translate strategy into compelling creative across digital, social, ecommerce, and campaigns, while building and managing a network of

Qualifications

• 8–10+ years in creative leadership within beauty, fashion, lifestyle, or another highly visual consumer category.
• Experience building consumer brands from early stage to national reach.
• Exceptional visual taste and a sophisticated understanding of contemporary design.
• Strong ability to translate brand strategy into compelling creative execution.
• Experience managing external resources and production budgets.

Responsibilities

• Define and lead the brand's creative vision, visual identity, and brand standards across all consumer touchpoints.
• Develop innovative creative concepts for product launches, integrated campaigns, retail activations, and future product initiatives.
• Lead creative direction for the brand's website and digital consumer experience.
• Establish the visual language and content standards for Instagram, TikTok, and other relevant platforms.
• Direct photography, video, and content production, working with external creative partners.
• Develop creative assets for a major national retail launch, including in-store displays, merchandising, and retailer-specific materials.
• Partner closely with the Founder and Digital Marketing leadership to deliver cohesive, high-impact creative.
• Build and manage a flexible network of freelancers, photographers, stylists, and production partners.

Skills

Brand leadership

Creative direction

Digital & social

Retail campaigns

Budget management

Startup mindset

Freelancer coordination

Job description

ForceBrands is seeking a highly creative Creative Director to craft and scale a distinctive brand identity from ground up. You will shape visual language, directing photography, video, and content production, while partnering with the founder and marketing leadership on national retail initiatives.

With 8–10+ years in visually led consumer brands, you will translate strategy into compelling creative across digital, social, ecommerce, and campaigns, while building and managing a network of