Creative Director, Creative Development

Merkle Italia; New York (NY); On-site; USD 137,000 - 180,000; Full time

Benefits offered by this job

Medical, vision, and dental insurance

Life insurance

Disability insurance

Job summary

Dentsu Creative is seeking a New York-based Creative Director, Copywriter to lead high-visibility campaigns for a major US healthcare, pharmacy and consumer wellness brand. You will partner with an art director, report to ECDs, and drive the look, tone and strategic messaging across campaigns, CRM, and content across multiple media.

You will mentor teams, present concepts to clients, and explore new messaging innovations to stay ahead in a fast-paced environment.

Qualifications

• 10+ years minimum experience ideating and executing creative concepts in the creative advertising industry.

Responsibilities

• You’ll oversee that creative choices relate to messaging strategies, elevate the quality of the work, and meet client and agency's objectives.

Skills

Creative leadership

Copywriting

Brand strategy

Client management

Presentation skills

Digital channels

Education

Bachelor's degree in advertising, marketing or related field

Job description

Job Description: Creative Director, Copywriter Job Description

We're currently hiring a New York based Creative Director, Copywriter for one of our newest wins, one of the largest healthcare, pharmacy, and consumer wellness brands in the US. You’ll be paired with a CD art director and reporting to ECDs. You will concept, write and execute a variety of deliverables including integrated brand campaigns, retail and shopper marketing, CRM and lifecycle communications, healthcare enrollment and member communications, patient education, social and content creation, retail media and commerce assets, in-store experiences, personalization programs, and AI-enabled creative production. This high conceptual thinker is responsible for generating, co-managing and co-directing the look, tone and feel of all on-strategy creative ideas across multiple mediums.

Key Accountabilities

• You’ll oversee that creative choices relate to messaging strategies, elevate the quality of the work, and meet client and agency's objectives.
• You’ll mentor direct reports and create a supportive culture.
• You’ll be a go-to client-facing voice, nurture client relationships, present and sell creative concepts, and be a liaison between client and creative teams.
• You’ll seek out new messaging innovations and technologies to cultivate new concepts and promote new ideas.
• You’ll demonstrate an understanding of unique audiences and creating content that is relevant to each.

Qualifications

• 10+ years minimum experience ideating and executing creative concepts in the creative advertising industry
• Bachelor’s degree in advertising, marketing or related field, required; in lieu of degree, equivalent experience in a relevant field required
• Strategic and creative skills (written, visual, and conceptual)
• Client service and presentation skills
• Experience using a variety of technology platforms and media channels
• Experience managing multiple teams

Location: Must be in New York or Boston

Location: New York Brand: Dentsu Creative Time Type: Full time Contract Type: Permanent

Additional Information: The anticipated base salary range for this position is $136,850–$180,000. Placement within the range is based on experience, skills, and other factors permitted by law.

Benefits include:

• Medical, vision, and dental insurance
• Life insurance
• Short-term and long-term disability insurance
• 401(k)
• Flexible paid time off
• At least 15 paid holidays per year
• Paid sick and safe leave
• Paid parental leave
• Full benefits details at dentsubenefitsplus.com.

Dentsu complies with applicable state and local leave laws, including the Colorado Healthy Families and Workplaces Act.

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail [e-mail] clicking on the link to let usknow the nature of your accommodation request and your contact information. We are here to support you.

About dentsu For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact. Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet. Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future. Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way. Find out more about us Who we are Our Social Impact Our work