Creative Director — Brand Vision & Social Studio Lead

Yerbamadre; Oakland (CA); On-site; USD 157,000 - 205,000; Full time

Benefits offered by this job

Medical, dental, and vision plans

Employee life and disability

Mental health benefits

Paid medical leave

Paid company holidays

Paid time off

Career growth opportunities

Job summary

Yerba Madre, based in Oakland, CA, is seeking a Creative Director to steward the brand’s visual identity across social, packaging, POS, and campaigns. You will mentor the in‑house design team, lead creator partnerships, and align with the Head of Marketing to translate the platform into distinctive visuals.

You are a hands-on leader with a strong track record in branding, able to defend creative decisions in board discussions and drive growth through bold storytelling across digital and retail

Qualifications

• 7–10+ years in CPG brand marketing or creative leadership.
• Proven track record in leading in-house creative teams.
• Demonstrated ability to translate brand strategy into visual language.

Responsibilities

• Own creative direction across social, packaging, and campaigns.
• Lead end-to-end brand campaigns and product launches.
• Build and guide the in-house design team and external partners.
• Collaborate closely with the Social Director and Brand Mgmt.

Skills

Creative leadership

Brand identity

Social media strategy

Packaging design

Team building

Photography direction

Tools

Adobe Creative Suite

Figma

Job description

Yerba Madre, based in Oakland, CA, is seeking a Creative Director to steward the brand’s visual identity across social, packaging, POS, and campaigns. You will mentor the in‑house design team, lead creator partnerships, and align with the Head of Marketing to translate the platform into distinctive visuals.

You are a hands-on leader with a strong track record in branding, able to defend creative decisions in board discussions and drive growth through bold storytelling across digital and retail