Creative Director, B2B Copy & Brand Narrative

OpenAI, Inc.; San Francisco (CA); Hybrid; USD 223,000 - 318,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k) with match

Paid parental leave

PTO and holidays

Mental health support

Life and disability coverage

Learning stipend

Office meals

Relocation assistance

Job summary

OpenAI, Inc. is hiring an experienced Creative Director, Copy to lead hands-on creative for OpenAI's business audiences across integrated moments.

You will craft campaigns, translate complex products into human stories, and define messaging systems that connect OpenAI products to meaningful business outcomes. You will collaborate with design, brand, product marketing, sales, and executives to shape OpenAI's voice, while managing multiple projects and adapting to evolving priorities.

Qualifications

• 8+ years writing for brands in a creative agency or tech company
• Exceptional writing and conceptual thinking with a strong portfolio
• Experience writing for B2B, enterprise, or technically sophisticated audiences
• Ability to translate complex products into clear, resonant stories
• Fluent in voice, tone, rhythm, and storytelling

Responsibilities

• Concept and write integrated brand campaigns for business audiences
• Translate complex products into clear, human stories
• Develop campaign platforms, messaging frameworks, and narrative systems
• Create work connecting OpenAI products to business outcomes
• Shape voice and tone for business communications
• Collaborate with design, production, and brand teams
• Present ideas to cross-functional partners and senior stakeholders
• Manage multiple complex projects with evolving inputs

Skills

Brand writing

Creative thinking

B2B writing

Storytelling

Voice & tone

Campaign concepts

Executive storytelling

Collaboration

Job description

OpenAI, Inc. is hiring an experienced Creative Director, Copy to lead hands-on creative for OpenAI's business audiences across integrated moments.

You will craft campaigns, translate complex products into human stories, and define messaging systems that connect OpenAI products to meaningful business outcomes. You will collaborate with design, brand, product marketing, sales, and executives to shape OpenAI's voice, while managing multiple projects and adapting to evolving priorities.