Creative Copywriter — Elevate Higher-Ed Stories

Portland State University, College of Urban and Public Affairs; Portland (OR); On-site; USD 65,000 - 80,000; Full time

Benefits offered by this job

95% premium healthcare

Retirement & vacation package

Reduced tuition for OSU system

Job summary

From PSU's campus in Portland, University Marketing & Communications crafts bold stories that showcase PSU as a diverse, forward‑thinking institution. The Creative Copywriter translates academic achievements and student experiences into emotionally resonant narratives that align with the university brand.

The role requires versatility to handle enrollment campaigns, program web copy, and alumni fundraising appeals while maintaining consistency with brand guidelines.

Qualifications

• Bachelor’s degree in English, Journalism, Communications, Marketing, or related writing field.
• 4–6 years of professional copywriting in agency, corporate marketing, or higher education.
• Strong portfolio across digital, print, and video formats.

Responsibilities

• Translate complex academic achievements into compelling narratives.
• Pivot from enrollment campaigns to web copy and alumni fundraising while following brand guidelines.
• Collaborate with photographers, designers, and videographers to produce consistent content across channels.

Skills

Copywriting

Brand storytelling

Research & writing

SEO & UX writing

Collaboration with media/creative team

Education

Bachelor’s degree in English/Journ/Comm/Marketing

Tools

Generative AI writing tools

Job description

From PSU's campus in Portland, University Marketing & Communications crafts bold stories that showcase PSU as a diverse, forward‑thinking institution. The Creative Copywriter translates academic achievements and student experiences into emotionally resonant narratives that align with the university brand.

The role requires versatility to handle enrollment campaigns, program web copy, and alumni fundraising appeals while maintaining consistency with brand guidelines.