Creative Copywriter for Higher Ed Brand & UX

Portland State University; Portland (OR); On-site; USD 65,000 - 80,000; Full time

Job summary

Portland State University is seeking a Creative Copywriter to shape the voice of the university, translating academic achievements, student experiences and institutional initiatives into compelling narratives.

The role supports enrollment campaigns, web copy for programs and alumni fundraising, all while following PSU’s brand guidelines. This in‑person, full‑time position reports to the Creative Director in University Marketing and Communications.

Qualifications

• Bachelor’s degree in English, Journalism, Communications, Marketing, or related writing-focused field.
• 4–6 years of professional copywriting experience in an agency, corporate marketing department, or higher education setting.
• Portfolio of published work demonstrating versatility across digital, print, and video

Responsibilities

• Translate complex academic achievements, student experiences and institutional initiatives into compelling, emotionally resonant narratives.
• Pivot seamlessly from undergraduate enrollment campaigns to web copy for academic programs to alumni fundraising appeals, while adhering to brand guidelines.
• Collaborate with designers, photographers and videographers to produce cohesive content across channels.

Skills

Copywriting

SEO writing

Research

Editing

UX writing

Education

Bachelor’s degree in English/Journ/Comm/Marketing

Tools

Generative AI writing tools

Job description

Portland State University is seeking a Creative Copywriter to shape the voice of the university, translating academic achievements, student experiences and institutional initiatives into compelling narratives.

The role supports enrollment campaigns, web copy for programs and alumni fundraising, all while following PSU’s brand guidelines. This in‑person, full‑time position reports to the Creative Director in University Marketing and Communications.