Creative Copywriter

Crocs; Broomfield (CO); Híbrido; USD 65.000 - 75.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Medical, dental, and vision coverage

401k with company match

Paid time off

Descripción de la vacante

Crocs is seeking a Creative Copywriter to support go-to-market campaigns, product launches, and seasonal stories. You will craft compelling copy across social, paid, print, onsite, and video while aligning with global regions and the Crocs brand voice.

You’ll collaborate with designers, marketers, ecommerce, and product teams to deliver engaging content that resonates with diverse audiences and drives brand impact. Strong writing, editorial skills, and adaptability are essential.

Formación

• At least 2+ years of proven experience in direct-to-consumer product marketing copywriting.
• Bachelor's Degree in English or similar field.
• Strong command of English language, grammar, and advertising writing styles.
• Comfortable writing short video/audio scripts and conceptual video ideas.
• Experience in proofreading and copyediting a variety of materials.
• Ability to multitask and meet deadlines with attention to detail.
• Excellent written, communication, and presentation skills.
• Portfolio showing creativity and strong writing.
• Collaborative work style with cross-functional teams.
• Open to feedback and flexible for global time zones.

Responsabilidades

• Concept compelling campaign ideas and work with a design partner.
• Write copy for campaigns across channels with a focus on personalization.
• Maintain Crocs brand voice across all channels.
• Proofread and copy-edit all copy for campaigns.
• Support creative teams with brainstorming and research.
• Assist the Creative team on miscellaneous projects.

Conocimientos

Copywriting

English writing

Campaign messaging

Social trends

Editing/proofreading

Cross-functional collaboration

Video scripting

Educación

Bachelor's Degree in English or related field

Herramientas

CMS systems

Grammarly

Microsoft Office

Descripción del empleo

Job Overview

At Crocs, Inc., every career offers a chance to make a real impact. No two journeys look the same. And that's exactly how we like it. Whether you're welcoming customers into our stores, collaborating with global teams at our headquarters, or keeping operations moving at our distribution centers, your impact is real and valued. At Crocs, Inc. you're not expected to fit a mold. You're encouraged to break it and create something better.

Job Overview

At Crocs, Inc., every career offers a chance to make a real impact. No two journeys look the same. And that's exactly how we like it. Whether you're welcoming customers into our stores, collaborating with global teams at our headquarters, or keeping operations moving at our distribution centers, your impact is real and valued. At Crocs, Inc. you're not expected to fit a mold. You're encouraged to break it and create something better.

Overview

Crocs Inc. is seeking a Copywriter, Mainline Campaigns. This role will be responsible for supporting our go-tomarket campaigns large and small. From new product launches to seasonal stories, you'll get to flex your creative expertise in an exciting and evolving environment! This work is conceptual in nature and demands a writer to understand nuances between various products, consumers, brands, and cultural trends at a highly developed level.

Copy needs span across all our marketing channels: Social, Paid, Print, Onsite, Video, and more. Campaign messaging will need to be considered for global regions in addition to North America. The Copywriter will work with designers and art directors on the creative team, and will also interact with global marketing, product, ecommerce, operations teams, marketing leadership, and at times external partners or agencies. This role is encouraged to build outstanding and compelling content to continue to elevate the Crocs brand across all channels.

What You'll Do

• Concept compelling campaign ideas and attention-grabbing creative work with a design partner.
• Write all copy required for campaigns for the Crocs brand, including retail, wholesale, digital, social media, product descriptions and more with a focus on the Personalization space.
• Maintain consistency of the Crocs brand voice on all channels. Collaborate with designers, social media, marketing, and creative teams on activation concepts and execution.
• Proofread and copy-edit all copy work related to your projects. Be proactive and anticipate details of a campaign.
• Support creative teams on additional duties, such as brainstorming, and legal searches.
• Assist the Creative team with miscellaneous projects as needed.

What You'll Bring to the Table

• At least 2+ years of proven experience in direct-to-consumer product marketing copywriting; background in creative/advertising; fashion or footwear experience preferred; global experience a plus.
• Bachelor's Degree in English or similar degree (ie: Communication, Marketing, Advertising).
• Strong command of English language, grammar, and advertising writing styles, as well as a strong understanding of social media trends and colloquialisms.
• Comfortable writing short video / audio scripts and thinking conceptually about video ideas in partnership with the paid media and organic social teams.
• Experience in proofreading, copyediting a variety of business and marketing materials.
• Ability to multitask and complete projects in a timely manner.
• Attention to detail, organizational skills, and the ability to quickly switch gears in order to keep up with feedback and changes is critical.
• Outstanding written, communication, and presentation skills.
• Portfolio demonstrates extraordinary creativity and thoughtful writing.
• Standout colleague with demonstrated ability to work effectively with multiple cross-functional groups and find the positive in all situations.
• Strong communicator and collaborator.
• Maintain a professional and enthusiastic approach with the work and the team.
• Open to accepting and providing necessary critique and feedback.
• Flexible availability during off-hours to support global teams on occasion.

The Company is an Equal Opportunity Employer committed to a diverse and inclusive work environment. We accept applications on an ongoing basis.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability, or any other classification protected by law.

Title: Creative Copywriter

Salary or Pay Range: $65,000 - $75,000

Pay offered will vary based on job-related factors such as location, experience, training, skills, and abilities.

At Crocs, Inc. we believe in the power of a blend of in-person and virtual collaboration to drive creativity and strengthen relationships. Your participation in this flexible schedule plays a key role in building a connected and successful team. In-office requirements vary by our work personas: Resident (5 days), Collaborator (4 days), Connector (2-3 days), Explorer (fully remote). This role has been aligned to the Collaborator persona.

This organization participates in E-Verify.

This position is eligible to participate in a company incentive program.

This position is eligible for company benefits including but not limited to medical, dental, and vision coverage, life and AD&D, short and long-term disability coverage, paid time off, employee assistance, participation in a 401k program that includes company match, and many other additional voluntary benefits.

The application window is 45 days, but applicants are encouraged to apply as soon as possible after the posting date in order to ensure optimal consideration. The posting will be removed if the job is filled before the application window deadline.

Job Category: Corporate