Creative Art Director: Brand & Campaign Leadership

Upwork

Pierre (SD)

On-site

USD 120,000 - 190,000

Full time

2 days ago
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Job summary

Lifted is building a talent pool and partnering with enterprise teams to source, contract, manage, and pay contingent talent for high-visibility projects. The role leads creative direction and brand expression across campaigns, directing multidisciplinary teams through concepting to execution while mentoring rising talents.

You will collaborate with marketing, product, and leadership to ensure brand consistency, oversee on-set direction, and guide visual storytelling from concept to delivery,

Qualifications

  • Must lead creative vision, concept development, and brand expression across campaigns and channels.
  • Translate business strategies and consumer insights into compelling creative platforms.
  • Direct multidisciplinary creative teams through concepting to execution.
  • Review and approve creative work to ensure consistency, quality, and adherence to brand standards.
  • Partner with marketing, product, global/regional creative, and leadership to align on strategy and creative direction.
  • Manage creative presentations, storytelling, narrative frameworks, and pitch development.
  • Mentor and elevate talent; set craft standards and creative culture expectations.
  • Make final decisions on creative concepts, visual tone, and brand identity evolution.
  • Develop visual concepts, storyboards, and creative territories for campaigns and content.
  • Guide designers, photographers, videographers, and copy partners in executing visual direction.
  • Oversee composition, typography, color, layout, and brand visual identity application.
  • Provide on-set art direction during photo/video shoots.
  • Collaborate with cross-functional teams to ensure brand consistency across deliverables.
  • Present creative work internally and incorporate feedback.
  • Ensure all assets meet brand style guidelines and quality standards.

Responsibilities

  • Lead creative vision, concept development, and brand expression across campaigns and channels.
  • Direct multidisciplinary teams through concepting to execution and ensure timely delivery of assets.
  • Review and approve creative work to maintain consistency, quality, and brand standards.
  • Partner with marketing, product, and leadership to align on strategy and creative direction.
  • Mentor and elevate talent; set craft standards and culture expectations.
  • Make final decisions on creative concepts, visual tone, and brand identity evolution.
  • Develop visual concepts, storyboards, and territories for campaigns and content.
  • Guide designers, photographers, videographers, and copy partners in executing visual direction.
  • Collaborate with cross-functional teams to ensure brand consistency across deliverables.
  • Present work internally and incorporate feedback.

Skills

Lead creative vision
Brand strategy
Direct multidisciplinary teams
Review and approve creative work
Cross-functional collaboration
Pitches and presentations
Mentor and develop talent
Decision-making on concepts
Visual concepts and storyboards
On-set art direction
Brand consistency across deliverables
Feedback incorporation
Asset quality and guidelines adherence

Education

Senior creative leadership background

Job description

Lifted is building a talent pool and partnering with enterprise teams to source, contract, manage, and pay contingent talent for high-visibility projects. The role leads creative direction and brand expression across campaigns, directing multidisciplinary teams through concepting to execution while mentoring rising talents.

You will collaborate with marketing, product, and leadership to ensure brand consistency, oversee on-set direction, and guide visual storytelling from concept to delivery,

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