CopyWriter & Marketing Specialist (Remote)

Freddie Mac; New York (NY); Remote; USD 50,000 - 70,000; Full time

Job summary

A leading company in digital marketing is seeking a talented Content Creator to develop impactful content for diverse marketing channels targeting the Venezuelan audience. The role promises creative freedom within a collaborative team, ideal for individuals with 2+ years of experience in content writing and a passion for strategic marketing campaigns.

Qualifications

• Minimum of 2 years in creative and commercial content writing.
• Deep knowledge of the Venezuelan audience.
• Experience with CRM and email marketing tools.

Responsibilities

• Write and develop content for various digital platforms.
• Propose creative campaigns focusing on audience acquisition and retention.
• Coordinate content with influencers and maintain Brand Voice Guide.

Skills

Content Writing

Digital Marketing

Audience Understanding

Grammar Skills

Organizational Skills

Education

Background in Social Communication, Advertising, or Marketing

Tools

G Suite

CRM Tools (Mailchimp, Klaviyo, etc.)

Job description

Employer Industry: Digital Marketing and Content Creation

Why consider this job opportunity:
- Opportunity to work with two expanding brands with a clear purpose
- Creative freedom focused on making a real impact
- Collaborative and dynamic team environment with no room for boredom
- Chance to create projects that reach thousands of Venezuelans both locally and abroad
- Minimum of 2 years of experience required, providing a solid foundation for career development

What to Expect (Job Responsibilities):
- Write and develop content for social media, email marketing campaigns, paid ads, push notifications, SMS, and WhatsApp
- Propose and execute creative campaign ideas focused on acquisition, retention, and loyalty
- Develop and maintain the Brand Voice Guide for the employer
- Coordinate and conceptualize content with influencers and brand partners
- Support the design and execution of the monthly communication plan alongside the design team

What is Required (Qualifications):
- Deep knowledge of the Venezuelan audience (both domestically and abroad)
- Impeccable spelling and grammar skills (obsessive level)
- Proficiency in G Suite (Docs, Sheets, Slides)
- Experience with CRM and email marketing tools (ideal: Mailchimp, Klaviyo, RD Station or similar)
- Minimum of 2 years of experience in creative, strategic, and commercial content writing

How to Stand Out (Preferred Qualifications):
- Background in Social Communication, Advertising, Marketing, or related fields
- Startup mentality with a desire to grow, adapt quickly, and contribute beyond expectations
- High organizational skills and operational execution capabilities

#DigitalMarketing #ContentCreation #CreativeWriting #VenezuelanMarket #MarketingStrategy

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