Marketing Specialist (Remote)

IT Associates; New York (NY); Remote; USD 60,000 - 80,000; Part time

Job summary

An exciting fully remote part-time position for a Marketing Specialist at a leading company. This role involves supporting multi-channel marketing campaigns aimed at generating leads and increasing brand awareness. Ideal candidates will possess substantial B2B marketing experience and a strong foundation in campaign management, alongside graphic design skills, to drive successful initiatives in a collaborative environment.

Benefits

Medical benefits

Dental benefits

Retirement benefits

Qualifications

• Minimum 3-5 years of experience in campaign setup and reporting.
• Proven ability to manage multiple projects successfully.
• Exposure to enterprise marketing and sales processes.

Responsibilities

• Assist in supporting multi-channel marketing campaigns.
• Monitor and report on marketing campaign effectiveness.
• Design and support creation of marketing materials.

Skills

B2B marketing

Campaign reporting

Graphic design

Lead generation

Collaboration

Education

Bachelor’s degree in marketing, Business, or a related field

Tools

Marketo

ZoomInfo

Adobe Creative Suite

Job description

Part-Time Position (24hours a week... Tuesday, Wednesday and Thursday)

Fully Remote (must work EST hours)

6+ month contract

Our client is looking to add a Marketing Specialist that will play a crucial in supporting multi-channel campaigns that generate leads, increase brand awareness, and support our sales team through innovative marketing strategies and initiatives. The scope of the role is broad and touches on multiple aspects of marketing.

Key Responsibilities:

Assist Associate Marketing Director across multiple projects and channels to drive success across multiple priority initiatives

Support and manage marketing campaigns that promote our products and services

Assist in generating leads through various marketing campaigns and channels

Increase brand awareness by implementing compelling content and engaging with our target audience through multiple channels

Collaborate with sales and other functions as relevant with on-going campaigns and campaign optimizations

Design/support design of marketing materials as needed, including brochures, emails, social media posts, PowerPoints, and advertisements

Monitor and report on the effectiveness of marketing campaigns, adjusting as needed

Bachelor’s degree in marketing, Business, or a related field.

Minimum of 3- 5 years of experience setting up campaigns, automations, triggers in a MAP, and handling campaign reporting

B2B marketing experience

Exposure to Marketing and Sales processes in and enterprise organization

Experience with Marketo and ZoomInfo

Highly organized with the ability to work independently and manage multiple projects simultaneously

Excellent ability to work collaboratively in a fast-paced, highly matrixed organization

Excellent design skills and proficiency in graphic design software (e.g., Adobe Creative Suite)

Proven experience in creating, supporting, and implementing successful marketing campaigns

Ability to draft marketing messaging/emails as needed with support of SMEs

Excellent written and verbal communication skills

The anticipated hourly rate range for this position is ($55-$58/hr). Actual hourly rate will be based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law. A range of medical, dental, retirement and/or other benefits are available after a waiting period.