Associate Growth Marketer

PCMag.com; New York (NY); Remote; USD 60,000 - 80,000; Full time

Job summary

A leading digital media company is seeking an Associate Growth Marketer to join its marketing team. In this dynamic role, you will plan, execute, and optimize digital marketing campaigns to meet subscription goals, contributing to the growth of core communication brands. Ideal candidates will have a collaborative spirit and a strong data mindset.

Benefits

Health benefits

Vision

Parental Leave

Maternity Leave

Dental

Flexible Time Off

Qualifications

• 2-3 years experience in digital paid marketing; subscription marketing a plus.
• Comfortable challenging the norm and pushing the envelope.
• Committed to equity, inclusion, and diversity.

Responsibilities

• Assist in planning and executing growth marketing strategies across channels.
• Oversee implementation of marketing campaigns, including segmentation and testing.
• Monitor and analyze campaign performance to identify optimization opportunities.

Skills

Data mindset

Team player

Job description

MarketingRemote - Eastern US
Remote - Northwestern US
Remote - Southeastern US

Our Communication brands (Line2, eVoice, and eReceptionist) arm small businesses and individuals with digital phone systems and second-line phone apps. We are embarking on an ambitious growth plan and are looking for exceptional new team members to help drive this growth.

Job Description

As the Associate Growth Marketer, you will work with the marketing team in strategic planning, execution, and optimization of digital marketing campaigns to meet subscription goals. If you seek a supportive, team-focused, and dynamic work environment where you can see the direct impact of your performance, apply today and start your rewarding career with us!

Responsibilities include but are not limited to:

1. Collaborating with the Senior Manager of Marketing to translate overall marketing strategy into actionable plans and campaign recommendations.
2. Assisting in planning and executing growth marketing strategies across channels such as paid social, SEM, and paid app promotion.
3. Overseeing campaign implementation, including segmentation, testing, and technical execution.
4. Developing creative assets and messaging with the marketing team to resonate with target audiences and drive actions.
5. Monitoring and analyzing campaign performance to identify trends and opportunities for optimization, improving metrics like conversion rates, CAC, and CLTV.
6. Building relationships with internal and external partners and staying updated on platform changes and industry trends.
7. Collaborating cross-functionally with UX design, engineering, and product teams on web development, product, and design projects to meet growth targets.

Requirements

• 2-3 years of experience in digital paid marketing; subscription marketing experience is a plus.
• Data-driven mindset and willingness to challenge norms and innovate.
• Team player with a positive, proactive attitude.
• Committed to values of equity, inclusion, and diversity.

About Ziff Davis

Ziff Davis (NASDAQ: ZD) is a digital media and internet company with brands in technology, shopping, gaming, entertainment, connectivity, health, cybersecurity, and martech. We believe in "Doing > Talking" and are committed to diversity and inclusion, reflecting the communities we serve worldwide.

Ziff Davis offers comprehensive employee benefits, including health, vision, parental and maternity leave, dental, RRSP, employee assistance, stock purchase programs, and flexible time off.