Copywriter

Cypress HCM; United States; On-site; USD 60,000 - 95,000; Full time

Job summary

Cypress HCM is seeking a passionate SEO & GEO Copywriter to create authoritative, engaging content for our Pro Tips blog, supporting organic search growth and informing purchasing decisions.

You will collaborate with SEO strategists, merchants, SMEs, brand teams, and product specialists to develop content that drives visibility, engagement, and conversion, with AEM experience preferred.

Qualifications

• Proven ability to write clearly for web content and guides.

Responsibilities

• Create authoritative, engaging Pro Tips blog content to support organic search growth.
• Collaborate with SEO strategists, merchants, SMEs, brand teams and product specialists to align content with strategy.
• Incorporate user intent and optimization best practices to drive visibility and conversions.

Skills

SEO

GEO

Copywriting

Tools

AEM

Job description

• We are seeking a passionate, knowledgeable SEO & GEO Copywriter to create authoritative, engaging content for our Pro Tips blog. This role will support organic search growth across traditional search engines and emerging AI-driven discovery experiences by producing high-quality content that helps athletes make informed purchase decisions.
• The ideal candidate combines strong writing skills with an understanding of Search Engine Optimization (SEO), Generative Engine Optimization (GEO), user intent, and content strategy. They will collaborate closely with SEO strategists, merchants, subject matter experts, brand teams, and product specialists to develop content that drives visibility, engagement, and conversion. AEM experience preferred.