Copywriter

Bloomingdale's, LLC; New York (NY); On-site; USD 90,000 - 120,000; Full time

Benefits offered by this job

401k

Medical/Vision/Dental/Life/Disability

PTO accruals

Holidays

Job summary

Bloomingdale’s is seeking a Social & Editorial Copywriter to tell our fashion-forward POV across social channels and editorial assets. You’ll craft captions, video hooks, voiceover scripts, and talking points with a nuanced sense of when to be concise or tell a story, and when to let an image speak.

The ideal candidate has 5+ years of copywriting in fashion/luxury, excellent writing/editing skills, and deep knowledge of luxury fashion trends.

Qualifications

• 5+ years copywriting for fashion, beauty, luxury brands, or editorial platforms.
• Excellent writing and editing skills with a love of language and storytelling.
• Knowledge of luxury fashion, designers, brands, and industry conversations.
• Expertise in current social trends, platform capabilities, and cultural zeitgeist.
• Understanding copy needs by medium (digital, catalog, email, homepage, etc.).
• Creative, strategic, and technical thinking.

Responsibilities

• Content creation: collaborate to build the social calendar and generate engaging, platform-native posts.
• Social writing: craft captions, hooks, scripts, and talking points with fashion fluency.
• Community management: engage followers with thoughtful, brand-right interactions.
• Voice guardian: maintain high writing standards and ensure consistency with Bloomingdale’s voice.
• Trends & learnings: monitor platform trends and translate insights into copy approaches.
• Editorial: craft emails, site assets, catalog, and paid media elevating our brand POV.

Skills

Copywriting experience

Writing & editing

Luxury fashion knowledge

Social trends & platforms

Copy by medium

Creative, strategic, technical

Education

Bachelor's degree (4-year)

Job description

Job Overview

The Social & Editorial Copywriter will help communicate Bloomingdale’s distinct POV through fashion-forward storytelling across our social channels and editorial assets. Creative and strategic, this role combines strong writing skills, a deep understanding of fashion and luxury retail, and a nuanced understanding of how audiences engage with content across platforms. The ideal candidate is a highly collaborative, fashion-fluent writer who knows when to be concise, when to tell a story, and when to let an image speak for itself—a big ideas person with a precise eye for detail.

Essential Functions

• Content creation: Collaborate with the Social Art Director and Social Manager to build the social calendar and generate engaging, platform-native posts that align with our business objectives, brand priorities, and cultural/fashion moments
• Social writing: Craft all captions, video hooks, voiceover/scripts, and partner/influencer talking points in a voice that shows fashion fluency and articulates Bloomingdale’s POV
• Community management: Engage our followers through thoughtful, timely, and brand-right interactions that strengthen the relationship between Bloomingdale’s and its customers
• Voice guardian: Maintain high standards for writing and proofreading across social and editorial channels. Partner with the Creative Director to develop and evolve channel-specific standards while ensuring consistency with the broader Bloomingdale’s voice
• Trends & learnings: Stay closely attuned to the social landscape, emerging formats, cultural moments and conversations, and platform trends. Monitor content performance and translate learnings into stronger creative and copy approaches
• Editorial: Craft emails, site assets, catalog, and paid media that elevate Bloomingdale’s brand, clearly communicate our POV, and guide and inspire our customers

Qualifications And Competencies

• Bachelor's Degree from a 4-year college or university
• 5 years of relevant copywriting experience for a fashion, beauty, or luxury brand, or editorial platform
• Excellent writing and editing skills with a genuine love of language and storytelling
• Knowledge of luxury fashion, with an understanding of the designers, brands, trends, and conversations shaping the industry
• Expertise in current social trends, platform capabilities, and the cultural zeitgeist
• Keen understanding of copy needs by medium (digital media, catalog, email, homepage, etc.)
• Ability to think creatively, strategically, and technically

This position may be eligible for performance-based incentives/bonuses. Benefits include 401k, medical/vision/dental/life/disability insurance options, PTO accruals, Holidays, and more. Eligibility requirements may apply based on location, job level, classification, and length of employment. Additional benefit details are available at bloomingdalesJOBS.com.