Coordinator Marketing Events

Boyd Gaming

Opelousas (LA)

On-site

USD 44,000 - 61,000

Full time

3 days ago
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Job summary

Boyd Gaming is seeking an organized Coordinator of Marketing Events to join the Opelousas team. You will plan, coordinate, and execute events that boost brand awareness and engagement, collaborating with cross-functional teams to ensure success.

The role focuses on managing logistics, budgets, and on-site management, while leveraging social media and digital channels to promote events and measure ROI.

Qualifications

  • 2+ years of experience in event coordination or marketing.
  • Ability to manage multiple events simultaneously with attention to detail.
  • Strong project management skills to meet tight deadlines.
  • Excellent written and verbal communication skills.
  • Experience with event management software and marketing tools.
  • Experience with social media and digital marketing platforms.
  • Demonstrated ability to manage budgets and expenses.
  • Collaborative, interpersonal and cross-functional teamwork skills.
  • Proficiency in Word, Excel, PowerPoint.
  • Vendor management and negotiation experience.
  • Creative thinking for customized event experiences.
  • Strong organizational and time management abilities.
  • Preferred: CRM or marketing automation exposure.
  • Preferred: Basic graphic design or content creation skills.
  • Preferred: Experience analyzing event ROI and marketing metrics.

Responsibilities

  • Plan and coordinate marketing events from conception through execution (conferences, trade shows, launches).
  • Manage event logistics: venue, vendors, catering, equipment setup.
  • Develop and track event budgets, ensuring cost-effectiveness and quality.
  • Create marketing strategies to promote events via social media, email, and digital channels.
  • Communicate with stakeholders, vendors, and attendees for clear expectations.
  • Organize promotional materials, signage, and branded merchandise.
  • Collect and analyze event metrics and attendee feedback for improvements.
  • Maintain event timelines, checklists, and documentation to avoid misses.
  • Coordinate activities with the marketing team to align campaigns.
  • Handle on-site management: registration, check-in, and real-time problem solving.

Skills

Event coordination
Project management
Communication
Budget management
Social media management
Digital marketing
Vendor management
Creativity
Time management

Tools

Microsoft Office

Job description

  • Compensation: USD 43,888 - USD 61,000 - yearly
Job Description

We're looking for an organized and detail-oriented Coordinator Marketing Events to join our team in Opelousas, United States. In this role, you will be responsible for planning, coordinating, and executing marketing events that drive brand awareness and engagement. You will work collaboratively with cross-functional teams to ensure every event runs smoothly and achieves its marketing objectives. The ideal candidate will demonstrate exceptional organizational skills, strong communication abilities, and a passion for creating memorable experiences that resonate with our target audience.

  • Plan and coordinate marketing events from conception through execution, including conferences, trade shows, product launches, and promotional activities
  • Manage event logistics, including venue selection, vendor coordination, catering arrangements, and equipment setup
  • Develop and maintain event budgets, track expenses, and ensure cost-effectiveness while maintaining quality standards
  • Create and implement marketing strategies to promote events through multiple channels, including social media, email campaigns, and digital platforms
  • Communicate with internal stakeholders, external vendors, and event attendees to ensure clear expectations and seamless coordination
  • Organize event materials, including promotional collateral, signage, and branded merchandise
  • Collect and analyze event metrics and attendee feedback to measure success and identify areas for improvement
  • Maintain detailed event timelines, checklists, and documentation to ensure nothing is overlooked
  • Coordinate with the marketing team to align event activities with broader marketing campaigns and organizational goals
  • Handle on-site event management, including registration, attendee check-in, and real-time problem-solving
Qualifications
  • 2+ years of experience in event coordination, marketing, or a related field
  • Proven ability to manage multiple events simultaneously while maintaining attention to detail
  • Strong project management skills with the ability to work efficiently under tight deadlines
  • Excellent written and verbal communication skills
  • Proficiency in event management software and marketing tools
  • Experience with social media management and digital marketing platforms
  • Demonstrated ability to manage budgets and track expenses
  • Strong interpersonal skills and ability to collaborate effectively with diverse teams
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
  • Experience with vendor management and negotiation
  • Ability to think creatively and customize event experiences for different audiences
  • Strong organizational and time management skills
  • Preferred: Experience with CRM or marketing automation platforms
  • Preferred: Basic graphic design or content creation skills
  • Preferred: Experience analyzing event ROI and marketing metrics
Additional Information

Boyd Gaming is proud to be an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state, or local protected class.

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