Coordinator I (226 Days)

Dallas ISD; Dallas (TX); Presencial; USD 59.000 - 72.000; Jornada completa

Descripción de la vacante

Dallas Independent School District seeks an experienced communications leader to guide strategic media relations and stakeholder engagement across the district. You will oversee multiple communications units, craft messaging, and serve as a key spokesperson to protect and elevate the district brand.

The role requires a Bachelor’s in communications or related field, 10+ years in PR, and demonstrated crisis-management skills, with a readiness to mobilize resources on short notice.

Formación

• Bachelor’s degree in communications, journalism, marketing, or public relations is required.
• 10+ years of experience in communications, including crisis, media, external and/or public relations.
• Demonstrated ability to build relationships and engage internal and external stakeholders for a complex organization.

Responsabilidades

• Develop and manage strategic communications with media and partners to enhance the district’s brand.
• Oversee the district’s Media Relations Department, Dallas Schools Television, Internal communication, Call Center, Creative Services, and Translation Services to align with goals.
• Lead crisis communication strategies as the 24-hour on-call communications lead and primary district spokesperson.
• Develop crisis response reporting framework including fact gathering, messaging, dissemination, and review processes.
• Coach principals and departments to respond during crises and story development.
• Create talking points, press releases and speeches for schools and central staff in collaboration with the news director.
• Direct collateral like news releases and videos to engage and inform all audiences.
• Liaise with senior staff to manage multiple projects and events in a responsive manner.
• Perform all other tasks and duties as assigned.

Conocimientos

Crisis communication

Media relations

Stakeholder engagement

Public relations

Leadership

Educación

Bachelor’s degree in Communications, journalism, marketing, or public relations

Master’s degree preferred

Descripción del empleo

• Develop and manage strategic communications with media and partners to generate student, staff, and district storytelling opportunities to align and enhance the district’s overall brand among audiences.
• Build, cultivate, and monitor strategic relations using public relations strategies that foster and increase engagement among district partners, volunteers, businesses, civic groups, and local and national media to improve the student experience and learning environments.
• Oversee the district’s Media Relations Department, Dallas Schools Television, Internal communication, Call Center, Creative Services, and Translation Services to guide and ensure efforts, strategies and messaging align with department goals.
• Lead crisis communication strategies, serving as the 24-hour, on-call communications lead for developing appropriate responses that inform stakeholder groups and manage the district message, while serving as the primary district spokesperson designee.
• Develop and implement a crisis response reporting framework to include fact gathering, message development and dissemination, and response review process for all campuses and departments.
• Coach all principals, departments, and other key staff to respond appropriately and manage the message through crisis situations and general story development that highlights the work of the district.
• Conceptualize and guide the creative vision for specialized programs.
• Develop, review, and distribute talking points, press releases, and speeches for all schools and central staff, trustee notices, official statements, and media responses in collaboration with the news director for media events and inquiries.
• Direct the development of collateral such as news releases and videos produced by Dallas Schools TV to guide the creative storytelling process to engage and inform all audiences.
• Liaise with senior staff to manage and oversee multiple projects and various special events, including work distribution, timelines, and product delivery in a responsive manner.
• Perform all other tasks and duties as assigned.
• Bachelor’s Degree from an accredited university in Communications, journalism, marketing, or public relations required.
• Master’s Degree from an accredited university preferred.
• 10+ years of experience in communications, including crisis, media, external and/or public relations.
• Demonstrated experience in managing communications with a proven ability to build relationships and engage internal and external stakeholder groups for a complex organization.
• Highly creative and able to think outside the norm and lead team members to develop fresh content and strategies.
• Must possess an extensive list of media contacts with strong crisis/issues management skills.
• Ability to be available to mobilize and respond at a moments’ notice outside of regular business day.
• Demonstrated ability to work well under pressure in fast-paced environments.
• Experience working with high-level administrators, leadership teams, and handling information of a confidential and sensitive nature.
• Proven ability to work well with others, demonstrating the district’s Core 4 values, in deadline situations, and handle stressful situations.
• An understanding of the commitment to the role and social responsibility of communications and public relations for an organization.

Work Locations Communication Services

Job Coordinator I-Communications

Schedule Full-time

Minimum Salary 65,522.00

Median Salary 79914.00

Job PostingNov 4, 2026